# Guru vs Loopio: who uses which

On usedby, 26 companies use Guru and 24 use Loopio. No company is listed with both yet. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side. Latest check 2026-10-08: 48 of 50 public lines checked.

## Side by side

|  | [Guru](https://www.usedby.ai/tools/guru.md) | [Loopio](https://www.usedby.ai/tools/loopio.md) |
|---|---|---|
| Public customers | 26 | 24 |
| Confirmed | 11 | 18 |
| Observed | 15 | 6 |
| Signals (job posts) | 0 | 0 |
| Top industries of customers | Fintech & Payments (4), E-commerce & D2C (3), Travel & Hospitality (2) | IT Services & System Integration (2), Marketing Tech (2), Banking & Mortgages (1) |
| Category | Knowledge & Internal Search | Knowledge & Internal Search |

## Published results

Reviewed stories only; usedby did not measure the figures.

- Loopio: [Businessolver](https://www.usedby.ai/case-studies/businessolver-loopio.md): **50%+**: “RFP team contributes to 50%+ of new revenue won” (published 2017-12-05)
- Loopio: [Netskope](https://www.usedby.ai/case-studies/netskope-loopio.md): **90%**: “Matthew Bianco, Senior Sales Engineer at Netskope, leverages content from the Loopio Library to complete up to 90% of each project” (published 2018-05-10)

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Source: https://www.usedby.ai/compare/guru-vs-loopio · How we check: https://www.usedby.ai/methodology