# HubSpot vs ZoomInfo: who uses which

On usedby, 51 companies use HubSpot and 67 use ZoomInfo. 4 companies use both, including Reddit, Zoom and SurveyMonkey. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side. Latest check 2026-10-08: 115 of 118 public lines checked.

## Side by side

|  | [HubSpot](https://www.usedby.ai/tools/hubspot.md) | [ZoomInfo](https://www.usedby.ai/tools/zoominfo.md) |
|---|---|---|
| Public customers | 51 | 67 |
| Confirmed | 21 | 47 |
| Observed | 23 | 15 |
| Signals (job posts) | 7 | 5 |
| Top industries of customers | Sports & Fitness (4), DevTools & Infrastructure (3), HR & Recruiting (3) | Marketing Tech (6), Data & Analytics (5), HR & Recruiting (5) |
| Category | Sales Prospecting & Enrichment | Sales Prospecting & Enrichment |
| Security | SOC 2 Type II ([legal.hubspot.com](https://legal.hubspot.com/security), checked 2026-10-04) | — |
| Data processing terms | A data processing agreement is available. ([legal.hubspot.com](https://legal.hubspot.com/privacy-policy), checked 2026-10-04) | — |
| Free trial | Free trial or free plan available. ([hubspot.com](https://www.hubspot.com/products/sales?wfuid=3655ee4ac1.1791100123&wfsid=1791100123-8075-b8d9-464480973ce2), checked 2026-10-04) | Free trial or free plan available. ([zoominfo.com](https://www.zoominfo.com/pricing), checked 2026-10-06) |
| Integrations | Gmail, Google Calendar, Outlook, Outlook Calendar, Zapier, WordPress, Claude, Calendly, Microsoft SharePoint & OneDrive, Gemini, TikTok Ads, Snapchat Ads ([ecosystem.hubspot.com](https://ecosystem.hubspot.com/marketplace/apps), checked 2026-10-04) | 6sense, 8x8, Aircall, Allegrow, Alysio, Amazon Chime, Amazon Connect, Amazon Quick, Athean, Avaya, BDO Digital ([zoominfo.com](https://www.zoominfo.com/integrations), checked 2026-10-06) |

## Companies named on both

Confirmed or observed on each side.

| Company |
|---|
| [Reddit](https://www.usedby.ai/companies/reddit.md) |
| [Zoom](https://www.usedby.ai/companies/zoom.md) |
| [SurveyMonkey](https://www.usedby.ai/companies/surveymonkey.md) |
| [Motorola Solutions](https://www.usedby.ai/companies/motorola-solutions.md) |

## Published results

Reviewed stories only; usedby did not measure the figures.

- HubSpot: [Casio](https://www.usedby.ai/case-studies/casio-hubspot.md): **27%**: “In the past financial year, Casio achieved a 54% increase in web visits, 71% increase in new contacts and 27% increase in customers.” (captured by usedby 2026-10-05)
- HubSpot: [GoFundMe](https://www.usedby.ai/case-studies/gofundme-hubspot.md): **180%**: “the VIP Experience team has increased GoFundMe’s repeat and referral business by 180% in just nine months” (captured by usedby 2026-10-05)
- ZoomInfo: [Deal IQ](https://www.usedby.ai/case-studies/deal-iq-zoominfo.md): **1900%**: “Annual revenue is up by more than 1900%” (published 2025-07-29)
- ZoomInfo: [monday.com](https://www.usedby.ai/case-studies/monday-com-zoominfo.md): **4X**: “4X faster program launch: what previously took nearly four months for 8 teams now takes just one month for 22 teams.” (published 2026-04-29)

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Source: https://www.usedby.ai/compare/hubspot-vs-zoominfo · How we check: https://www.usedby.ai/methodology