# Qloo vs Smartly: who uses which

On usedby, 13 companies use Qloo and 48 use Smartly. 1 company uses both, including Samsung. Counts include every proof level, job-post signals included; each company keeps its proof level on each side. Latest check 2026-10-19: 60 of 61 public lines checked.

## Side by side

|  | [Qloo](https://www.usedby.ai/tools/qloo.md) | [Smartly](https://www.usedby.ai/tools/smartly.md) |
|---|---|---|
| Public customers | 13 | 48 |
| Confirmed | 1 | 34 |
| Observed | 12 | 14 |
| Signals (job posts) | 0 | 0 |
| Top industries of customers (every proof level) | Streaming & Content (5), Advertising & AdTech (1), Automotive Manufacturing (1) | Fashion & Apparel (7), E-commerce & D2C (6), Logistics & Supply Chain (4) |
| Category | Personalization & advertising | Personalization & advertising |
| Security | — | ISO 27001 ([smartly.io](https://www.smartly.io/security), checked 2026-10-08) |
| Data residency | — | Europe ([smartly.io](https://www.smartly.io/security), checked 2026-10-08) |
| Data processing terms | — | A data processing agreement is available. ([smartly.io](https://www.smartly.io/security), checked 2026-10-08) |

## Companies that use both

Every proof level counts; the proof level of each side is shown, strongest proofs first. The first public proof is not an adoption date.

| Company | Proof, Qloo | Proof, Smartly | First public proof, Smartly |
|---|---|---|---|
| [Samsung](https://www.usedby.ai/companies/samsung.md) | Observed | Confirmed | On or before October 2026 |

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Source: https://www.usedby.ai/compare/qloo-vs-smartly · How we check: https://www.usedby.ai/methodology