# Sierra vs Sprinklr: who uses which

On usedby, 50 companies use Sierra and 23 use Sprinklr. 2 companies use both, including Uber and Fanatics. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side. Latest check 2026-10-08: 73 of 73 public lines checked.

## Side by side

|  | [Sierra](https://www.usedby.ai/tools/sierra.md) | [Sprinklr](https://www.usedby.ai/tools/sprinklr.md) |
|---|---|---|
| Public customers | 50 | 23 |
| Confirmed | 37 | 15 |
| Observed | 13 | 8 |
| Signals (job posts) | 0 | 0 |
| Top industries of customers | Fintech & Payments (5), Telecommunications (3), Banking & Mortgages (2) | IT Services & System Integration (2), Airlines & Aviation Services (1), Automotive Manufacturing (1) |
| Category | Customer Service Automation | Customer Service Automation |
| Data processing terms | A data processing agreement is available. ([sierra.ai](https://sierra.ai/privacy-policy), checked 2026-10-04) | A data processing agreement is available. ([sprinklr.com](https://www.sprinklr.com/trust/), checked 2026-10-08) |
| Security | — | SOC 2 Type II, PCI DSS, ISO 27001, FedRAMP ([sprinklr.com](https://www.sprinklr.com/trust/), checked 2026-10-08) |
| Data residency | — | United States, Europe ([sprinklr.com](https://www.sprinklr.com/trust/), checked 2026-10-08) |
| Integrations | — | Adobe Analytics, Adobe Experience Manager, Salesforce, Slack, Zendesk, ServiceNow, MS Teams, Okta, Snowflake, Tableau, Power BI, Google Analytics 4 ([sprinklr.com](https://www.sprinklr.com/products/platform/integrations/), checked 2026-10-08) |

## Companies named on both

Confirmed or observed on each side. The first public proof is not an adoption date.

| Company | First public proof, Sierra |
|---|---|
| [Uber](https://www.usedby.ai/companies/uber.md) | On or before August 2026 |
| [Fanatics](https://www.usedby.ai/companies/fanatics.md) | On or before July 2026 |

## Published results

Reviewed stories only; usedby did not measure the figures.

- Sierra: [RunBuggy](https://www.usedby.ai/case-studies/runbuggy-sierra.md): **1,000 hours**: “Nearly 1,000 hours per month returned to exception handling and high-value work” (published 2026-02-03)
- Sierra: [Next](https://www.usedby.ai/case-studies/next-sierra.md): **6 weeks**: “Time to live 6 weeks” (published 2026-02-25)
- Sprinklr: [Asharq Network](https://www.usedby.ai/case-studies/asharq-network-sprinklr.md): **USD ~1,000,000**: “resulting in an estimated USD ~1,000,000 in man‑hour savings” (captured by usedby 2026-10-08)
- Sprinklr: [Tawuniya](https://www.usedby.ai/case-studies/tawuniya-insurance-sprinklr.md): **44-minute**: “44-minute reduction in average response times” (captured by usedby 2026-10-08)

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Source: https://www.usedby.ai/compare/sierra-vs-sprinklr · How we check: https://www.usedby.ai/methodology