# Who uses Amplitude? 43 companies use Amplitude on usedby: 3 confirmed, 3 declared by the company, 37 observed and 0 signals. Of the 27 with a known size, 63% have more than 1,000 employees. The largest group: Artificial Intelligence companies with up to 200 employees (4 companies). Customers include Coca-Cola FEMSA, Jersey Mike's and Salt Bank. Latest check 2026-11-12: 43 of 43 companies checked, from 9 public sources. - Category: [Data platforms & analytics](https://www.usedby.ai/tools/category/data-cloud-analytics.md) - Website: [amplitude.com](https://amplitude.com/) ## Customers Every line is a customer, at one of three proof levels: confirmed (a case study, a named quote, a press release, or the company's own public account of using the tool (its own site, or a post by one of its executives, VP or above)), observed (the vendor shows the company on its own pages) or signal (a job post shows the company's employees use the tool, the weakest proof). A line the company declared to usedby itself, or that it lists as a sub-processor on its own legal page, is marked declared. The first public proof is a relationship-level date, not an adoption date. Relationship labels describe the source's scope. They do not establish current contract, spend or company-wide deployment. The claim permalink identifies the usedby record; the primary source supports the relationship. These two links provide attribution for a summary. Evidence is selected, not exhaustive; missing evidence or a public archive does not establish that none exists. Relationship-level dates are not verified publication dates of the selected source. | Company | Industry | Proof | First public proof | Source | Relationship | Claim | |---|---|---|---|---|---|---| | [Coca-Cola FEMSA](https://www.usedby.ai/companies/coca-cola-femsa.md) | Consumer Goods | Confirmed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/case-studies/coca-cola-femsa), captured 2026-11-12 | Usage described by a public source | [Coca-Cola FEMSA · Amplitude claim](https://www.usedby.ai/claims/cmwdvtlrm00ruwt4e7vki72nb) | | [Jersey Mike's](https://www.usedby.ai/companies/jersey-mike-s.md) | Restaurants & Food Services | Confirmed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/case-studies/jersey-mikes-segment), captured 2026-11-12 | Usage described by a public source | [Jersey Mike's · Amplitude claim](https://www.usedby.ai/claims/cmwdvto8x00s1wt4elmfof09h) | | [Salt Bank](https://www.usedby.ai/companies/salt-bank.md) | — | Confirmed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/case-studies/salt-bank), captured 2026-11-12 | Usage described by a public source | [Salt Bank · Amplitude claim](https://www.usedby.ai/claims/cmwdvugp600tbwt4eetgm0zzr) | | [Fieldguide](https://www.usedby.ai/companies/fieldguide.md) | Artificial Intelligence | Declared by the company · checked 2026-11 | On or before November 2026 | Listed as a sub-processor by the company: [trust.fieldguide.com](https://trust.fieldguide.com/subprocessors), captured 2026-11-12 | Listed as a sub-processor by the company | [Fieldguide · Amplitude claim](https://www.usedby.ai/claims/sp_usage_fieldguide_amplitude_20261112_mwd8ux5h) | | [Tako](https://www.usedby.ai/companies/tako.md) | Artificial Intelligence | Declared by the company · checked 2026-11 | On or before November 2026 | Listed as a sub-processor by the company: [tako.com](https://tako.com/legal/subprocessors/), captured 2026-11-12 | Listed as a sub-processor by the company | [Tako · Amplitude claim](https://www.usedby.ai/claims/sp_usage_tako_amplitude_20261112_mwd8sf54) | | [Motion](https://www.usedby.ai/companies/motion.md) | Artificial Intelligence | Declared by the company · checked 2026-11 | On or before November 2026 | Listed as a sub-processor by the company: [usemotion.com](https://www.usemotion.com/legal/subprocessors), captured 2026-11-12 | Listed as a sub-processor by the company | [Motion · Amplitude claim](https://www.usedby.ai/claims/sp_usage_motion_amplitude_20261112_mwd8sg88) | | [Atlassian](https://www.usedby.ai/companies/atlassian.md) | DevTools & Infrastructure | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [Atlassian · Amplitude claim](https://www.usedby.ai/claims/cmwdvtoq600s4wt4e58ghia7j) | | [Capital One](https://www.usedby.ai/companies/capital-one.md) | Banking & Mortgages | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/pricing), captured 2026-11-12 | Listed as a customer by the vendor | [Capital One · Amplitude claim](https://www.usedby.ai/claims/cmwdvuyo000uwwt4eplpkyj6s) | | [Cisco](https://www.usedby.ai/companies/cisco.md) | Telecommunications | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [Cisco · Amplitude claim](https://www.usedby.ai/claims/cmwdvue5e00t5wt4exq3wppv1) | | [Ford](https://www.usedby.ai/companies/ford.md) | Automotive Manufacturing | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [Ford · Amplitude claim](https://www.usedby.ai/claims/cmwdvuih700thwt4evz2yx6uj) | | [Nbcuniversal](https://www.usedby.ai/companies/nbcuniversal.md) | Media & Publishing | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [Nbcuniversal · Amplitude claim](https://www.usedby.ai/claims/cmwdvti9m00rmwt4e06lw54ai) | | [T-Mobile](https://www.usedby.ai/companies/t-mobile.md) | Telecommunications | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [T-Mobile · Amplitude claim](https://www.usedby.ai/claims/cmwdvtsya00sjwt4erls4qcjm) | | [NTT docomo](https://www.usedby.ai/companies/ntt-docomo.md) | Telecommunications | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [NTT docomo · Amplitude claim](https://www.usedby.ai/claims/cmwdvuhm400tewt4e7x5loaz9) | | [Calm](https://www.usedby.ai/companies/calm.md) | HealthTech & Digital Health | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/pricing), captured 2026-11-12 | Listed as a customer by the vendor | [Calm · Amplitude claim](https://www.usedby.ai/claims/cmwdvvb7z00vgwt4e7igmudxs) | | [Character.ai](https://www.usedby.ai/companies/characterai.md) | Artificial Intelligence | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/pricing), captured 2026-11-12 | Listed as a customer by the vendor | [Character.ai · Amplitude claim](https://www.usedby.ai/claims/cmwdvv7go00v2wt4ergt76qgz) | | [DigitalOcean](https://www.usedby.ai/companies/digitalocean.md) | DevTools & Infrastructure | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [DigitalOcean · Amplitude claim](https://www.usedby.ai/claims/cmwdvtu6800spwt4e38dybrrp) | | [Gong](https://www.usedby.ai/companies/gong.md) | Sales Tech & CRM | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/pricing), captured 2026-11-12 | Listed as a customer by the vendor | [Gong · Amplitude claim](https://www.usedby.ai/claims/cmwdvv9gu00v9wt4e280st0xp) | | [Qualtrics](https://www.usedby.ai/companies/qualtrics.md) | Marketing Tech | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/pricing), captured 2026-11-12 | Listed as a customer by the vendor | [Qualtrics · Amplitude claim](https://www.usedby.ai/claims/cmwdvv8qy00v6wt4e3v09co85) | | [SoFi](https://www.usedby.ai/companies/sofi.md) | Fintech & Payments | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [SoFi · Amplitude claim](https://www.usedby.ai/claims/cmwdvtr5j00sdwt4eg66f86wm) | | [TD Bank](https://www.usedby.ai/companies/td-bank.md) | Banking & Mortgages | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [TD Bank · Amplitude claim](https://www.usedby.ai/claims/cmwdvuzco00uzwt4ebr72tcw0) | | [Webflow](https://www.usedby.ai/companies/webflow.md) | DevTools & Infrastructure | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/pricing), captured 2026-11-12 | Listed as a customer by the vendor | [Webflow · Amplitude claim](https://www.usedby.ai/claims/cmwdvvadg00vdwt4e6ublocjm) | | [Zillow](https://www.usedby.ai/companies/zillow.md) | PropTech & Management | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [Zillow · Amplitude claim](https://www.usedby.ai/claims/cmwdvuxar00uswt4ezjnh04wp) | | [Nederlandse Spoorwegen](https://www.usedby.ai/companies/nederlandse-spoorwegen.md) | Travel & Hospitality | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [Nederlandse Spoorwegen · Amplitude claim](https://www.usedby.ai/claims/cmwdvuktx00towt4ehwrp8rrd) | | [Replit](https://www.usedby.ai/companies/replit.md) | DevTools & Infrastructure | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [Replit · Amplitude claim](https://www.usedby.ai/claims/cmwdvtgk500rgwt4e5z050xh5) | | [Acko](https://www.usedby.ai/companies/acko.md) | — | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [Acko · Amplitude claim](https://www.usedby.ai/claims/cmwdvurqj00udwt4exbzumo7n) | | [Backstage](https://www.usedby.ai/companies/backstage.md) | — | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [Backstage · Amplitude claim](https://www.usedby.ai/claims/cmwdvtxtp00szwt4e5dhybdup) | | [DeFacto](https://www.usedby.ai/companies/defacto.md) | — | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [DeFacto · Amplitude claim](https://www.usedby.ai/claims/cmwdvuvjz00umwt4e4ajfc0k1) | | [Descript](https://www.usedby.ai/companies/descript.md) | Artificial Intelligence | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [Descript · Amplitude claim](https://www.usedby.ai/claims/cmwdvtqeu00sawt4eojglet3w) | | [DFB](https://www.usedby.ai/companies/dfb.md) | Sports & Fitness | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [DFB · Amplitude claim](https://www.usedby.ai/claims/cmwdvuk1900tlwt4efzlxofjc) | | [Fender](https://www.usedby.ai/companies/fender.md) | Consumer Goods | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [Fender · Amplitude claim](https://www.usedby.ai/claims/cmwdvtw5o00svwt4exranysse) | | [Hostinger](https://www.usedby.ai/companies/hostinger.md) | DevTools & Infrastructure | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [Hostinger · Amplitude claim](https://www.usedby.ai/claims/cmwdvunzj00tywt4e2n3sgw2x) | | [Kalshi](https://www.usedby.ai/companies/kalshi.md) | Fintech & Payments | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [Kalshi · Amplitude claim](https://www.usedby.ai/claims/cmwdvtvew00sswt4eyqopvq0a) | | [STAGE](https://www.usedby.ai/companies/stage.md) | — | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [STAGE · Amplitude claim](https://www.usedby.ai/claims/cmwdvuqmr00u8wt4ebayxzaym) | | [Temporal](https://www.usedby.ai/companies/temporal.md) | DevTools & Infrastructure | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [Temporal · Amplitude claim](https://www.usedby.ai/claims/cmwdvuwfo00upwt4eowi85fud) | | [The Browser Company](https://www.usedby.ai/companies/the-browser-company.md) | — | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [The Browser Company · Amplitude claim](https://www.usedby.ai/claims/cmwdvts2300sgwt4ef9ltijd8) | | [The Economist](https://www.usedby.ai/companies/the-economist.md) | Media & Publishing | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [The Economist · Amplitude claim](https://www.usedby.ai/claims/cmwdvtk0z00rqwt4e8t55mvlk) | | [Tira](https://www.usedby.ai/companies/tira.md) | — | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [Tira · Amplitude claim](https://www.usedby.ai/claims/cmwdvutfx00uhwt4e7gbzbtgs) | | [Udemy](https://www.usedby.ai/companies/udemy.md) | EdTech & E-learning | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [Udemy · Amplitude claim](https://www.usedby.ai/claims/cmwdvtyld00t2wt4eq8a8udgp) | | [Wanted Lab](https://www.usedby.ai/companies/wanted-lab.md) | — | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/customers), captured 2026-11-12 | Listed as a customer by the vendor | [Wanted Lab · Amplitude claim](https://www.usedby.ai/claims/cmwdvumgq00tswt4eq8zn32i4) | | [WHOOP](https://www.usedby.ai/companies/whoop.md) | HealthTech & Digital Health | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [WHOOP · Amplitude claim](https://www.usedby.ai/claims/cmwdvtmlz00rxwt4ed97w9ndp) | | [Zoom](https://www.usedby.ai/companies/zoom-zoom-us.md) | Workplace Software | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/pricing), captured 2026-11-12 | Listed as a customer by the vendor | [Zoom · Amplitude claim](https://www.usedby.ai/claims/cmwdvttfe00smwt4ey7r6tcsd) | | [Clay](https://www.usedby.ai/companies/clay.md) | Sales Tech & CRM | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [Clay · Amplitude claim](https://www.usedby.ai/claims/cmwdvthf200rjwt4e7xgspois) | | [Granola](https://www.usedby.ai/companies/granola.md) | Artificial Intelligence | Observed · checked 2026-11 | — | [amplitude.com](https://amplitude.com/), captured 2026-11-12 | Listed as a customer by the vendor | [Granola · Amplitude claim](https://www.usedby.ai/claims/cmwdvtpkr00s7wt4eaoji2mlr) | ## By industry and company size Customers per industry, split by employees per company. Every proof level counts, job posts included. A company with no stored size gets its own column, never counted as small. | Industry | Customers | Up to 200 | 201 to 1,000 | Over 1,000 | Size unknown | |---|---|---|---|---|---| | Artificial Intelligence | 6 | 4 | 1 | 0 | 1 | | DevTools & Infrastructure | 6 | 0 | 2 | 3 | 1 | | Telecommunications | 3 | 0 | 0 | 3 | 0 | ## Data platforms & analytics tools by industry Which Data platforms & analytics tools companies use in the industries where Amplitude has customers, ranked by companies. - [Data platforms & analytics in Artificial Intelligence](https://www.usedby.ai/companies/industry/artificial-intelligence/data-cloud-analytics.md) (6 Amplitude customers in this industry) - [Data platforms & analytics in DevTools & Infrastructure](https://www.usedby.ai/companies/industry/devtools-infrastructure/data-cloud-analytics.md) (6 Amplitude customers in this industry) - [Data platforms & analytics in Banking & Mortgages](https://www.usedby.ai/companies/industry/banking-mortgages/data-cloud-analytics.md) (2 Amplitude customers in this industry) - [Data platforms & analytics in Fintech & Payments](https://www.usedby.ai/companies/industry/fintech-payments/data-cloud-analytics.md) (2 Amplitude customers in this industry) - [Data platforms & analytics in HealthTech & Digital Health](https://www.usedby.ai/companies/industry/healthtech-digital-health/data-cloud-analytics.md) (2 Amplitude customers in this industry) - [Data platforms & analytics in Media & Publishing](https://www.usedby.ai/companies/industry/media-publishing/data-cloud-analytics.md) (2 Amplitude customers in this industry) ## Published results Reviewed stories only. A figure is the vendor’s or the customer’s claim, quoted with its label; usedby did not measure it. - [Coca-Cola FEMSA](https://www.usedby.ai/case-studies/coca-cola-femsa-amplitude.md): **11%** Click-through rate on gen AI-powered in-app (Vendor case study, captured by usedby 2026-11-12) - [Salt Bank](https://www.usedby.ai/case-studies/salt-bank-amplitude.md): **80%** increase in activations (Vendor case study, captured by usedby 2026-11-12) - [Jersey Mike's](https://www.usedby.ai/case-studies/jersey-mike-s-amplitude.md): **2x** app orders (Vendor case study, captured by usedby 2026-11-12) ## Before you buy Read on Amplitude’s own pages; the quote was found on the cited page. | Fact | Value | Source | Checked | |---|---|---|---| | Security | SOC 2 Type II, ISO 27001, ISO 27017, ISO 27018 | [amplitude.com](https://amplitude.com/security-and-privacy) | 2026-11-13 | | Data residency | United States, Frankfurt, Germany | [amplitude.com](https://amplitude.com/security-and-privacy) | 2026-11-13 | | Your data | AI partners · Amplitude contractually prohibits its AI partners from training on customer data. | [amplitude.com](https://amplitude.com/security-and-privacy) | 2026-11-13 | | Data processing terms | A data processing agreement is available. | [amplitude.com](https://amplitude.com/security-and-privacy) | 2026-11-13 | | Free trial | Free trial or free plan available. | [amplitude.com](https://amplitude.com/pricing) | 2026-11-13 | | Integrations | Twilio Segment, Braze, Amazon S3, HubSpot, AppsFlyer, BigQuery, Databricks, Fivetran, Intercom, Mailchimp, Marketo, mParticle | [amplitude.com](https://amplitude.com/integrations) | 2026-11-13 | | Pricing | Free; Plus: $0; Growth: contact sales; Enterprise: contact sales | [amplitude.com](https://amplitude.com/pricing) | 2026-11-13 | ## Alternatives Tools of the same or a competing category, from another vendor, ranked by public customers (every proof level, job posts included). - [Snowflake](https://www.usedby.ai/tools/snowflake.md): 92 public customers, 2 shared with Amplitude. Compare: https://www.usedby.ai/compare/amplitude-vs-snowflake.md - [Hex](https://www.usedby.ai/tools/hex.md): 91 public customers, 2 shared with Amplitude. Compare: https://www.usedby.ai/compare/amplitude-vs-hex.md - [Monte Carlo](https://www.usedby.ai/tools/monte-carlo.md): 69 public customers, 2 shared with Amplitude. Compare: https://www.usedby.ai/compare/amplitude-vs-monte-carlo.md - [ThoughtSpot](https://www.usedby.ai/tools/thoughtspot.md): 63 public customers, 1 shared with Amplitude. Compare: https://www.usedby.ai/compare/amplitude-vs-thoughtspot.md - [Hightouch](https://www.usedby.ai/tools/hightouch.md): 60 public customers, 1 shared with Amplitude. Compare: https://www.usedby.ai/compare/amplitude-vs-hightouch.md More: https://www.usedby.ai/alternatives/amplitude.md ## Frequently asked questions about Amplitude ### Who uses Amplitude? 43 companies use Amplitude (3 confirmed, 3 declared, 37 observed), including Coca-Cola FEMSA, Jersey Mike's, and Salt Bank. ### What results do companies report with Amplitude? Companies that use Amplitude report these results in public case studies. Coca-Cola FEMSA: expanded rapidly to reach 690,000 retailers in the same market (source: [amplitude.com](), checked November 12, 2026). Salt Bank: These data-backed decisions resulted in an 80% increase in activations (source: [amplitude.com](), checked November 12, 2026). Jersey Mike's: 80% increase in revenue through app orders (source: [amplitude.com](), checked November 12, 2026). ### How much does Amplitude cost? Amplitude lists these prices on its own website: Free: $0; Plus: $0; Growth: price on request; Enterprise: price on request. Source: [amplitude.com](), checked November 13, 2026. ### Is Amplitude SOC 2 and ISO 27001 certified? Amplitude states on its own website that it holds SOC 2 Type II, ISO 27001, ISO 27017, and ISO 27018. Source: [amplitude.com](), checked November 13, 2026. ### Where does Amplitude store customer data? Amplitude lists these data hosting regions on its own website: United States and Frankfurt, Germany. Source: [amplitude.com](), checked November 13, 2026. ### Does Amplitude offer a data processing agreement (DPA)? Yes: Amplitude states on its own website that a data processing agreement (DPA) is available to customers. Source: [amplitude.com](), checked November 13, 2026. ### Does Amplitude integrate with Twilio Segment, Braze, and Amazon S3? Amplitude lists 12 integrations on its own website, including Twilio Segment, Braze, Amazon S3, HubSpot, AppsFlyer, and BigQuery. Source: [amplitude.com](), checked November 13, 2026. ### Which industries use Amplitude? The industries with the most Amplitude customers are Artificial Intelligence (6), DevTools & Infrastructure (6), and Telecommunications (3). ### What are the alternatives to Amplitude? Ranked by public customers (every proof level counts, job posts included), the top Amplitude alternatives are Snowflake (92 customers, 2 shared), Hex (91 customers, 2 shared), Monte Carlo (69 customers, 2 shared), and ThoughtSpot (63 customers, 1 shared). [See all Amplitude alternatives](https://www.usedby.ai/alternatives/amplitude.md). ### How does usedby know who uses Amplitude, and how current is it? Each company here links to a public page that names it as a Amplitude customer, and each line shows its proof level. A company that declared Amplitude itself is marked Declared. The latest check ran on November 12, 2026. [How usedby collects and checks its data](https://www.usedby.ai/methodology.md). --- Source: https://www.usedby.ai/tools/amplitude · How we check: https://www.usedby.ai/methodology