# Who uses Backstory? 20 companies use Backstory on usedby: 12 confirmed, 8 observed and 0 signals. 15% of them are in Cybersecurity. Confirmed or observed customers include OpenAI, Palo Alto Networks and Zscaler. Latest check 2026-10-07: 20 of 20 companies checked, from 14 public sources. > AI revenue platform that captures sales activity and answers pipeline and deal-risk questions. - Category: [Revenue Intelligence](https://www.usedby.ai/tools/category/revenue-intelligence.md) - Website: [backstory.ai](https://www.backstory.ai/) ## Customers Every line is a customer, at one of three proof levels: confirmed (a case study, a named quote or a press release), observed (the vendor shows the company on its own pages) or signal (a job post shows the company's employees use the tool, the weakest proof). The first public proof is the first public page we found, not an adoption date. | Company | Industry | Proof | First public proof | Source | |---|---|---|---|---| | [OpenAI](https://www.usedby.ai/companies/openai.md) | Artificial Intelligence | Observed | — | [backstory.ai](https://www.backstory.ai/), captured 2026-10-07 | | [Palo Alto Networks](https://www.usedby.ai/companies/palo-alto-networks.md) | Cybersecurity | Observed | — | [backstory.ai](https://www.backstory.ai/), captured 2026-10-07 | | [Zscaler](https://www.usedby.ai/companies/zscaler.md) | Cybersecurity | Observed | — | [backstory.ai](https://www.backstory.ai/), captured 2026-10-07 | | [AVEVA](https://www.usedby.ai/companies/aveva.md) | IT Services & System Integration | Confirmed | — | [backstory.ai](https://www.backstory.ai/case-studies/aveva), captured 2026-10-07 | | [Five9](https://www.usedby.ai/companies/five9.md) | Telecommunications | Confirmed | — | [backstory.ai](https://www.backstory.ai/case-studies/five9), captured 2026-10-07 | | [Ping Identity](https://www.usedby.ai/companies/ping-identity.md) | Cybersecurity | Confirmed | — | [backstory.ai](https://www.backstory.ai/case-studies/ping-identity), captured 2026-10-07 | | [Aidoc](https://www.usedby.ai/companies/aidoc.md) | — | Confirmed | — | [backstory.ai](https://www.backstory.ai/case-studies/aidoc), captured 2026-10-07 | | [AMD](https://www.usedby.ai/companies/amd.md) | — | Confirmed | — | [backstory.ai](https://www.backstory.ai/case-studies/amd), captured 2026-10-07 | | [Hexagon](https://www.usedby.ai/companies/hexagon.md) | — | Confirmed | — | [backstory.ai](https://www.backstory.ai/customers), captured 2026-10-07 | | [Lily AI](https://www.usedby.ai/companies/lily-ai.md) | — | Confirmed | — | [backstory.ai](https://www.backstory.ai/case-studies/lily-ai), captured 2026-10-07 | | [Mitel](https://www.usedby.ai/companies/mitel.md) | — | Confirmed | — | [backstory.ai](https://www.backstory.ai/case-studies/mitel), captured 2026-10-07 | | [Octave](https://www.usedby.ai/companies/octave.md) | — | Confirmed | — | [backstory.ai](https://www.backstory.ai/case-studies/octave), captured 2026-10-07 | | [Pluralsight](https://www.usedby.ai/companies/pluralsight.md) | — | Confirmed | — | [backstory.ai](https://www.backstory.ai/case-studies/pluralsight), captured 2026-10-07 | | [Red Hat](https://www.usedby.ai/companies/red-hat.md) | — | Confirmed | — | [backstory.ai](https://www.backstory.ai/case-studies/red-hat), captured 2026-10-07 | | [Seismic](https://www.usedby.ai/companies/seismic.md) | Sales Tech & CRM | Confirmed | — | [backstory.ai](https://www.backstory.ai/case-studies/seismic), captured 2026-10-07 | | [Beamery](https://www.usedby.ai/companies/beamery.md) | — | Observed | — | [backstory.ai](https://www.backstory.ai/pricing), captured 2026-10-07 | | [Black Box](https://www.usedby.ai/companies/black-box.md) | — | Observed | — | [backstory.ai](https://www.backstory.ai/pricing), captured 2026-10-07 | | [Drata](https://www.usedby.ai/companies/drata.md) | — | Observed | — | [backstory.ai](https://www.backstory.ai/pricing), captured 2026-10-07 | | [F5](https://www.usedby.ai/companies/f5.md) | — | Observed | — | [backstory.ai](https://www.backstory.ai/), captured 2026-10-07 | | [Iron Mountain](https://www.usedby.ai/companies/iron-mountain.md) | — | Observed | — | [backstory.ai](https://www.backstory.ai/pricing), captured 2026-10-07 | ## Published results Reviewed stories only. A figure is the vendor’s or the customer’s claim, quoted with its label; usedby did not measure it. - [Seismic](https://www.usedby.ai/case-studies/seismic-backstory.md): **6%** Higher close rates on deals that used ClosePlan (Vendor case study, captured by usedby 2026-10-07) - [Octave](https://www.usedby.ai/case-studies/octave-backstory.md): **30%** Increase in meetings with existing customers (Vendor case study, captured by usedby 2026-10-07) - [Ping Identity](https://www.usedby.ai/case-studies/ping-identity-backstory.md): **6 months** To unify two separate GTM orgs into one (Vendor case study, captured by usedby 2026-10-07) - [Lily AI](https://www.usedby.ai/case-studies/lily-ai-backstory.md): **30 hrs** Weekly pipeline review time eliminated (Vendor case study, captured by usedby 2026-10-07) - [Mitel](https://www.usedby.ai/case-studies/mitel-backstory.md): **100%** customer-facing deals impacted (Vendor case study, captured by usedby 2026-10-07) - [AMD](https://www.usedby.ai/case-studies/amd-backstory.md): **75-85%** Reduction in manual data entry time (Vendor case study, captured by usedby 2026-10-07) - [Five9](https://www.usedby.ai/case-studies/five9-backstory.md): **1,000+** Seller hours saved per year (Vendor case study, captured by usedby 2026-10-07) - [AVEVA](https://www.usedby.ai/case-studies/aveva-backstory.md): story without a checked figure. (Vendor case study, captured by usedby 2026-10-07) ## Before you buy Read on Backstory’s own pages; the quote was found on the cited page. | Fact | Value | Source | Checked | |---|---|---|---| | Security | ISO 27001, ISO 27017, ISO 27701, SOC 2 Type II, CSA STAR | [backstory.ai](https://www.backstory.ai/role/information-technology) | 2026-10-07 | | Your data | Not used to train models by default. | [backstory.ai](https://www.backstory.ai/platform/trust-security) | 2026-10-07 | | Data processing terms | A data processing agreement is available. | [backstory.ai](https://www.backstory.ai/platform/trust-security) | 2026-10-07 | ## Alternatives - [Gong](https://www.usedby.ai/tools/gong.md): 40 public customers. Compare: https://www.usedby.ai/compare/backstory-vs-gong.md - [Modjo](https://www.usedby.ai/tools/modjo.md): 27 public customers. Compare: https://www.usedby.ai/compare/backstory-vs-modjo.md - [Aviso](https://www.usedby.ai/tools/aviso.md): 25 public customers. Compare: https://www.usedby.ai/compare/aviso-vs-backstory.md More: https://www.usedby.ai/alternatives/backstory.md --- Source: https://www.usedby.ai/tools/backstory · How we check: https://www.usedby.ai/methodology