Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 73 verified enterprise adoptions. More data being indexed continuously.
Decision Guide
Which One Should You Choose?
Based on real enterprise adoption patterns
Choose Synthesia if...
- You want the most validated option (45+ enterprises)
- Video content is a priority
UsedBy Exclusive Data
Industry Adoption Patterns
See which industries prefer each tool based on real adoption data
Synthesia by Industry
Marketing Tech11%
IT Services & System Integration9%
Manufacturing9%
Consumer Goods7%
Telecommunications7%
HeyGen by Industry
Agency & Studio14%
Sales Tech & CRM11%
Manufacturing11%
IT Services & System Integration7%
DevTools & Infrastructure7%
1 Companies Use Both
These enterprises have integrated both tools into their stack
Synthesia vs HeyGen: Your Questions Answered
Synthesia has higher enterprise adoption with 45 companies using it, compared to 28 for HeyGen. This suggests stronger market validation for Synthesia.
Yes, 1 companies in our database use both Synthesia and HeyGen in their tech stack. This includes Bosch. Using both tools together is a validated enterprise strategy.
Synthesia is particularly strong in Marketing Tech (11% of adopters), while HeyGen dominates in Agency & Studio (14%). Choose based on your industry's prevailing stack.
For startups, consider: Synthesia offers freemium pricing, while HeyGen uses freemium pricing. Both are validated by enterprise use, ensuring scalability as you grow.
Related Comparisons
Explore more head-to-head matchups in this category
