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Herramientas, empresas

Cómo usa KPAX Marketing Optimove

Tal como se publicó en optimove.com. Verificado por usedby el 11 oct 2026.

Qué pasó

KPAX, an online marketing agency serving gambling operators, uses Opti-X to automate real-time, AI-driven content recommendations across its brands and markets. This replaced manual updates and in-house tools and lets its CRM and product teams manage personalization without technical support.

Resumen escrito por usedby a partir de la página de origen, en inglés. Las cifras son de Optimove y de KPAX Marketing, no nuestras.

With Opti-X, KPAX’s CRM and product teams gained full control over content personalization without requiring technical input. This enabled them to create micro-segmented experiences that cater to each player’s needs—whether they prefer specific games, promotions, or tailored offers.

De la página. optimove.com

With Opti-X, we’ve moved from broad, location-based targeting to true one-to-one personalization, allowing us to deliver the right content to the right players at the right time. Now, everything can be managed within the CRM team, without needing additional tech support, which has saved us significant time and effort

Pernilla Strand, Head of CRM, KPAX Marketing. Fuente

Lo que dice la historia, y lo que verificamos

Lo que comparamos con la página.

  • El pasaje citado arribaVerificadoCopiado palabra por palabra de la página, cerca del nombre de KPAX Marketing.
  • KPAX Marketing usa OptimoveVerificadoLínea de nivel Confirmado.
  • El resultado en síNo verificadoLo citamos; no lo medimos.

Misma empresa, misma herramienta o mismo sector.

S/1.04M“S/1.04M in combined incremental value across 44 real-time campaigns”Apuesta Total usa Optimove. Otro cliente de Optimove3.5x“the Gamify path delivered a 3.5x lift in first-time deposit rate”BetJets usa Optimove. Otro cliente de Optimove567,077 visits“The campaign generated 567,077 visits in only one week”BITE usa Optimove. Otro cliente de Optimove