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Tal como se publicó en d-id.com, junio de 2024. Capturado por usedby el 8 oct 2026.

Qué pasó

Pitango's marketing team created an AI avatar named Sam in D-ID's Creative Reality Studio to present its quarterly newsletter, The Juice, as a video for its readers. The recording was then edited with transitions, subtitles and background imagery.

Resumen escrito por usedby a partir de la página de origen, en inglés. Las cifras son de D-ID y de Pitango, no nuestras.

Externally, it significantly enhanced engagement, evidenced by a notable spike in newsletter open rates and website traffic, as tracked through Google Analytics.

De la página. d-id.com, capturada el 8 oct 2026

Marketing is a unique domain in that it must evolve at the same speed as consumers in order to maintain a strong connection with them. With the decrease in consumer attention spans, video has reigned king in the marketing world. Once GenAI was introduced into the mix, creating an AI avatar for Pitango was an intuitive next step to nurture our connection with our readers. Bringing our newsletter to life through an avatar allows us to cut through the noise of other traditional media that bombards our readers’ mailboxes, while also leaving an exciting impression on them. Finding the ultimate solution within our own portfolio was a true gift thanks to D-ID.

Sharon Erde, Head of Marketing, Pitango. Fuente, capturada el 8 oct 2026

Lo que dice la historia, y lo que verificamos

Comparamos la historia con su página en línea el 8 oct 2026.

  • El pasaje citado arribaVerificadoCopiado palabra por palabra de la página, cerca del nombre de Pitango.
  • La fecha de publicaciónVerificadoLeída en los metadatos de la propia página, nunca adivinada.
  • Pitango usa D-IDVerificadoLínea de nivel Confirmado. Última verificación entre todas las fuentes: 8 oct 2026.
  • El resultado en síNo verificadoLo citamos; no lo medimos.

Misma empresa, misma herramienta o mismo sector.

under three seconds“The team successfully reduced response times to under three seconds”Hakuhodo Technologies usa D-ID. Otro cliente de D-ID50%“50% Open Rate on the Billy 2.0 avatar email campaign, which is nearly double Envy's average.”Envy usa D-ID. Otro cliente de D-IDAlzheimer's Foundation of America usa D-IDOtro cliente de D-ID