Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 57 verified enterprise adoptions. More data being indexed continuously.
Decision Guide
Which One Should You Choose?
Based on real enterprise adoption patterns

Choose Cohere if...
- You're in IT Services & System Integration (42% of users are)
- You want to try before buying (free trial available)
UsedBy Exclusive Data
Industry Adoption Patterns
See which industries prefer each tool based on real adoption data

Gong by Industry
Marketing Tech18%
HR & Recruiting16%
Data & Analytics11%
DevTools & Infrastructure8%
Fintech & Payments8%

Cohere by Industry
Cohere is the go-to choice for IT Services & System Integration (42% of adopters)
IT Services & System Integration42%
DevTools & Infrastructure11%
Banking & Mortgages11%
HR & Recruiting5%
Artificial Intelligence5%
Real User Feedback
What Users Say
Testimonials from verified enterprise users

“You've got the client success team. You've got the new sales team. You've got the product team. Who's at the center? The client. Now you've got technology like Gong stitching it all together, resultin...”

Chris Cordani
VP of Sales, Nasdaq

No testimonials available yet
Gong vs Cohere: Your Questions Answered
Gong has higher enterprise adoption with 38 companies using it, compared to 19 for Cohere. This suggests stronger market validation for Gong.
While our data doesn't show companies currently using both tools together, they serve different purposes and could potentially complement each other.
Gong is particularly strong in Marketing Tech (18% of adopters), while Cohere dominates in IT Services & System Integration (42%). Choose based on your industry's prevailing stack.
For startups, consider: Gong offers freemium pricing, while Cohere uses freemium pricing with a free trial available. Both are validated by enterprise use, ensuring scalability as you grow.
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