Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 11 verified enterprise adoptions. More data being indexed continuously.
Decision Guide
Which One Should You Choose?
Based on real enterprise adoption patterns
Choose Zapier if...
- You're in Fintech & Payments (22% of users are)
- You want the most validated option (9+ enterprises)
UsedBy Exclusive Data
Industry Adoption Patterns
See which industries prefer each tool based on real adoption data
Zapier by Industry
Fintech & Payments22%
Logistics & Supply Chain22%
DevTools & Infrastructure11%
Artificial Intelligence11%
Marketing Tech11%
Tray.io by Industry
Tray.io is the go-to choice for Data & Analytics (50% of adopters)
Data & Analytics50%
Marketing Tech50%
2 Companies Use Both
These enterprises have integrated both tools into their stack
Zapier vs Tray.io: Your Questions Answered
Zapier has higher enterprise adoption with 9 companies using it, compared to 2 for Tray.io. This suggests stronger market validation for Zapier.
Yes, 2 companies in our database use both Zapier and Tray.io in their tech stack. This includes Pendo, MongoDB. Using both tools together is a validated enterprise strategy.
Zapier is particularly strong in Fintech & Payments (22% of adopters), while Tray.io dominates in Data & Analytics (50%). Choose based on your industry's prevailing stack.
For startups, consider: Zapier offers flexible pricing, while Tray.io uses competitive pricing. Both are validated by enterprise use, ensuring scalability as you grow.
Related Comparisons
Explore more head-to-head matchups in this category
