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52%

“Using Hightouch and Snowflake, Lucid achieved a 52% increase in ROAS in Google and a 37% increase in new users.”

Tal como se publicó en hightouch.com. Capturado por usedby el 8 oct 2026.

Qué pasó

Lucid uses Hightouch on top of Snowflake and dbt to sync modeled customer data to ad platforms such as Google Ads and to marketing tools, replacing custom pipelines and manual CSV uploads. It also uses Hightouch Audiences so the marketing team can build first-party audiences for targeted and cross-promotion campaigns.

Resumen escrito por usedby a partir de la página de origen, en inglés. Las cifras son de Hightouch y de Lucid, no nuestras.

  • 12.5 hours“Since adopting this Hightouch and Snowflake, Lucid’s engineering team has been able to save an average of 12.5 hours of engineering time per integration.”
  • 5 minutes“Instead of taking 12-16 hours to launch and test a custom API job, a single integration in Hightouch can be set up in 5 minutes and the most complex data models can be set up in 2-3 hours, saving an average of 12.5 hours.”

Since implementing Hightouch, Lucid has been able to optimize bidding in Google Ads to achieve a 52% increase in ROAS and a 37% increase in new users.

De la página. hightouch.com, capturada el 8 oct 2026

Thanks to Hightouch, I no longer have to wake up on Saturdays and Sundays to upload manual CSV files. With Hightouch, we can trust that the same data that lives in our internal reports is the same data that is getting passed to our ad platforms.

Mallory Reese-Bagley, Sr. Marketing Operations Manager at Lucid, Lucid. Fuente, capturada el 8 oct 2026

Lo que dice la historia, y lo que verificamos

Comparamos la historia con su página en línea el 8 oct 2026.

  • La cifra: 52%VerificadoImpresa palabra por palabra en la página, cerca del nombre de Lucid.
  • El pasaje citado arribaVerificadoCopiado palabra por palabra de la página, cerca del nombre de Lucid.
  • Lucid usa HightouchVerificadoLínea de nivel Confirmado. Última verificación entre todas las fuentes: 8 oct 2026.
  • El resultado en síNo verificadoLo citamos; no lo medimos.

Misma empresa, misma herramienta o mismo sector.

~99.95%reduction in loan approval timeLucid usa Workato. Otra herramienta en Lucid20%“they achieved a 20% lift in new-user activation through optimized email onboarding workflows”Anaconda usa Hightouch. Otro cliente de Hightouch33%“a 33% increase in click-through rates for all brand advertisements”Bol.com usa Hightouch. Otro cliente de Hightouch