40%
“The team estimates that it saved 40% of their time per week in manual campaign work.”
Tal como se publicó en bloomreach.com, diciembre de 2025. Verificado por usedby el 18 oct 2026.
Qué pasó
Motorpoint, a UK retailer of nearly new and used cars, replaced Salesforce Marketing Cloud with Bloomreach's Loomi AI platform to automate email journeys. It uses unified browsing and engagement data to trigger follow-ups such as abandoned browse campaigns and to insert personalized vehicle recommendations into emails.
Resumen escrito por usedby a partir de la página de origen, en inglés. Las cifras son de Bloomreach y de Motorpoint, no nuestras.
- 50%“Motorpoint has also seen a 50% uplift in email performance on product recommendation campaigns compared to previous generic follow-up emails.”
The team rapidly deployed new automated journeys — including abandoned browse campaigns, post-inquiry nurture sequences, and re-engagement flows — without requiring developer support.
The platform is incredibly easy to use, and it’s helped our team work so much more efficiently. It’s genuinely raised our standards and made it effortless to handle a bigger workload. We’ve seen real improvements thanks to its thoughtful design and user-friendly features.
Lo que dice la historia, y lo que verificamos
Lo que comparamos con la página.
- La cifra: 40%VerificadoImpresa palabra por palabra en la página, cerca del nombre de Motorpoint.
- El pasaje citado arribaVerificadoCopiado palabra por palabra de la página, cerca del nombre de Motorpoint.
- La fecha de publicaciónVerificadoLeída en los metadatos de la propia página, nunca adivinada.
- Motorpoint usa BloomreachVerificadoLínea de nivel Confirmado.
- El resultado en síNo verificadoLo citamos; no lo medimos.




