6%
“deals that used ClosePlan closed at a 6% higher rate than those that didn't”
Tal como se publicó en backstory.ai. Capturado por usedby el 7 oct 2026.
Qué pasó
Seismic uses Backstory to automatically capture and match rep activity data (emails, calls, meetings) to the right accounts and opportunities in Salesforce. It also uses ClosePlan to run account planning and MEDDIC deal qualification inside Salesforce instead of in offline documents.
Resumen escrito por usedby a partir de la página de origen, en inglés. Las cifras son de Backstory y de Seismic, no nuestras.
- 98%“Backstory's Data Foundation gave Seismic 98% matching accuracy across the tools reps use every day.”
- 150,000“The result was 150,000 additional contacts added to the database, and for the first time, leaders could ask 'are we doing the right things?' and actually get a data-backed answer.”
ClosePlan moved account planning into Salesforce and kept it there. Org charts, account context, deal qualification via MEDDIC - all standardized, all live, all in the same place.
Backstory has been instrumental in helping us identify gaps that need to be filled. If reps aren't in a multi-threaded deal with stakeholders, Backstory can flag that, which allows us to take action.
Lo que dice la historia, y lo que verificamos
Comparamos la historia con su página en línea el 7 oct 2026.
- La cifra: 6%VerificadoImpresa palabra por palabra en la página, cerca del nombre de Seismic.
- El pasaje citado arribaVerificadoCopiado palabra por palabra de la página, cerca del nombre de Seismic.
- Seismic usa BackstoryVerificadoLínea de nivel Confirmado. Última verificación entre todas las fuentes: 7 oct 2026.
- El resultado en síNo verificadoLo citamos; no lo medimos.




