Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 41 verified enterprise adoptions. More data being indexed continuously.
Decision Guide
Which One Should You Choose?
Based on real enterprise adoption patterns
Choose Retool if...
- You're in Fintech & Payments (24% of users are)
- You want the most validated option (25+ enterprises)
- You want to try before buying (free trial available)
UsedBy Exclusive Data
Industry Adoption Patterns
See which industries prefer each tool based on real adoption data
Clay by Industry
Clay is popular in Marketing Tech with 25% adoption
Marketing Tech25%
Cybersecurity19%
DevTools & Infrastructure13%
Artificial Intelligence13%
Sales Tech & CRM6%
Retool by Industry
Fintech & Payments24%
Logistics & Supply Chain8%
EdTech & E-learning8%
Data & Analytics8%
Manufacturing4%
Real User Feedback
What Users Say
Testimonials from verified enterprise users
No testimonials available yet
“these tools took months to build, but without them, our operators were completely blocked.”
Rohan Chopra
Runs engineering for the Dasher team, Doordash
1 Companies Use Both
These enterprises have integrated both tools into their stack
Clay vs Retool: Your Questions Answered
Retool leads in enterprise adoption with 25 companies, versus 16 for Clay. This indicates broader market acceptance for Retool.
Yes, 1 companies in our database use both Clay and Retool in their tech stack. This includes Ramp. Using both tools together is a validated enterprise strategy.
Clay is particularly strong in Marketing Tech (25% of adopters), while Retool dominates in Fintech & Payments (24%). Choose based on your industry's prevailing stack.
For startups, consider: Clay offers freemium pricing, while Retool uses freemium pricing with a free trial available. Both are validated by enterprise use, ensuring scalability as you grow.
Related Comparisons
Explore more head-to-head matchups in this category
