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Who uses Clay?

AI-powered sales & marketing tool clay.com

48

companies use Clay

31 confirmed 17 observed

48 companies use Clay. 15% are in Artificial Intelligence. Confirmed or observed customers include OpenAI, Google, and Airbnb. 31 of them are confirmed by a published case study, quote or press release.Latest check Oct 5, 2026: 47 of 48 companies checked, from 21 public sources.

Customers by proof
31 confirmed, 17 observed
Top industry
Artificial Intelligence, 15% of customers
Security
SOC 2 Type II, ISO 27001, ISO 42001Source: trust.clay.com, checked Oct 4, 2026
Pricing
Free: Free; Launch: $167 mo; Growth: $446 mo; Enterprise: contact salesSource: clay.com, checked Oct 4, 2026
Most similar
ZoomInfo, 7 shared customers
Website
clay.com

What Clay does

Clay is a data enrichment and outreach platform that helps sales teams build targeted prospect lists. It combines multiple data sources to create comprehensive profiles for personalized outreach.

Written by usedby from clay.com.

Main features

  • Data enrichment
  • Multi-source aggregation
  • Automated workflows
  • CRM integration
  • AI personalization
  • Lead scoring

Common uses

  • Lead research
  • Account-based marketing
  • Outbound prospecting
  • Data cleaning
  • Contact enrichment
  • Sales automation

What customers use it for

Teams named on 9 customer lines

Sales9

48 companies use Clay

Every company below links to the public page that shows it uses Clay. Open a row to see the dated capture.

Customers over time: appears once we have six months of archived captures.

CompanyIndustryProof
OpenAIArtificial Intelligence
GoogleArtificial Intelligence
AirbnbTravel & Hospitality
UberMobility & Ride-hailing
UPSLogistics & Supply Chain
AnthropicArtificial Intelligence
CanvaMarketing Tech
FigmaDevTools & Infrastructure
HubspotMarketing Tech
SnapchatMedia & Publishing
Showing 10 of 48.

By industry

15% of Clay's customers are in Artificial Intelligence.

Artificial Intelligence7
Marketing Tech7
DevTools & Infrastructure5
Cybersecurity4
Fintech & Payments3
Other22

Is Clay right for your company?

See what companies in your industry use, from the companies we track. Pick your industry.

Of the 117 Artificial Intelligence companies on usedby, 7 are listed as Clay customers. 5 use only another Sales Prospecting & Enrichment tool.

  • Clay only, 4%
  • Clay and another tool in Sales Prospecting & Enrichment, 2%
  • Another tool in Sales Prospecting & Enrichment only, 4%
  • No Sales Prospecting & Enrichment tool we can see, 90%

These are companies usedby tracks because a public page names them, often Clay's own customer page. It is not a market share. A company counts once, whatever the number of tools it uses.

What customers report

Results as published by Clay and its customers. Each one links to its dated source. We quote, we do not score.

+30%booked meetings

Pump
Vendor case studyCaptured Oct 5, 2026

15%increase in enterprise meetings booked

Merge
Vendor case studyCaptured Oct 5, 2026

22%higher close rate for top-tier enterprise accounts

AlertMedia
Vendor case studyCaptured Oct 5, 2026

2xIncrease in cold email performance

Rippling
Vendor case studyCaptured Oct 5, 2026

200+Demos per month

Coverflex
Vendor case studyCaptured Oct 5, 2026

3xData enrichment coverage

Anthropic
Vendor case studyCaptured Oct 5, 2026

10xOutbound productivity

Sendoso
Vendor case studyCaptured Oct 5, 2026

80%+enrichment coverage by combining multiple data

Vanta
Vendor case studyCaptured Oct 2, 2026

50%lift in win-rate for accounts first identified

Hex
Vendor case studyCaptured Oct 2, 2026

$5.7Mqualified (Stage 2+) pipeline from displacement

A-LIGN
Vendor case studyCaptured Oct 2, 2026

Read the story

Lovable
Vendor case studyCaptured Oct 5, 2026

Read the story

Figma
Vendor case studyCaptured Oct 2, 2026
Clay gives my reps full account context, real-time buying signals, and accurate contact info all in one place. It’s a seller's dream.
Zach Matek, Director of Marketing Operations, Saviynt. Source, Captured Oct 5, 2026
I don't know if we would have been able to grow so quickly without Clay. It's the core of our GTM stack. It's amazing, and we're only just beginning.
Stuart Lundberg, Head of Operations, Pump. Source, Captured Oct 5, 2026
Here, 12 of 13 stories about Clay.Browse stories of every tool

Before you buy Clay

What Clay publishes on the points buyers check first, each with its source and check date.

SecuritySOC 2 Type II, ISO 27001, ISO 42001trust.clay.com, checked Oct 4, 2026
Data processing termsA data processing agreement is available.trust.clay.com, checked Oct 4, 2026
Free trialFree trial or free plan available.clay.com, checked Oct 4, 2026
IntegrationsSalesforce, Salesloft, Outreach, Snowflake, HubSpot, Dynamics 365 CRM, Gong, Google BigQuery, Typeform, Smartlead.ai, Instantly, Semrushclay.com, checked Oct 4, 2026
PricingFree: Free; Launch: $167 mo; Growth: $446 mo; Enterprise: contact salesclay.com, checked Oct 4, 2026

Questions to ask in your demo

  1. Which of your customers look like us, by industry and size?
  2. What does a pilot cost, and what decides the move to a full contract?
  3. Where is our data stored, who can access it, and is it used to train models?
  4. How does Clay work with the tools we already use?

Clay alternatives

Tools compared with Clay most often, with the customers they share.

ToolCustomersShared with ClayCompare
ZoomInfo67 customers, 7 shared677Clay vs ZoomInfo
Common Room68 customers, 7 shared687Clay vs Common Room
Apollo71 customers, 4 shared714Clay vs Apollo
HubSpot51 customers, 0 shared510Clay vs HubSpot
Attio20 customers, 1 shared201Clay vs Attio

Questions about Clay

Who uses Clay?

48 companies use Clay, including OpenAI, Google, and Airbnb.

Which industries use Clay?

The industries with the most Clay customers are Artificial Intelligence (7), Marketing Tech (7), and DevTools & Infrastructure (5).

What are the alternatives to Clay?

The tools compared with Clay most often are ZoomInfo (67 customers, 7 shared), Common Room (68 customers, 7 shared), Apollo (71 customers, 4 shared), and HubSpot (51 customers, 0 shared). See all Clay alternatives.

How does usedby know who uses Clay?

Each company is linked to a public page that names it: Clay's customer page, a published case study, a press release or a job post. We save each page with a dated capture and check it again on each run. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.

What do confirmed, observed and signal mean?

Confirmed (31): a case study, a named quote or a press release. Observed (17): Clay shows the company on its own pages, for example a logo wall. Signal (0): a job post shows the company’s employees use Clay, the weakest proof. Every level counts as a customer, and each line shows its level.

How current is this list?

The most recent check was on October 5, 2026, and 47 of 48 companies on this list have been checked so far. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.

Changes and sources

New customers

We have not started tracking changes for this tool yet.

Where this data comes from

Customer page clay.com/customersCaptured Oct 5, 2026
21 case studies, quotes and press releasesLatest capture Oct 5, 2026