Prospecting data & signals tools used by Marketing Tech companies
Each line links its public proof and the date usedby last checked it.
19
Marketing Tech companies use Prospecting data & signals tools
The most used: UserGems (4), Clay (4), and 6sense (4).Data as of Oct 24, 2026
Ranking
Tools ranked by the Marketing Tech companies that use them. Ties go to the stronger proof.
Who uses each tool
Strongest proof first. A job post is a signal, the weakest proof.
1
UserGems4 companies · Checked Oct 19, 202644 confirmed 0 observed
OneSignalChecked Oct 19, 2026
SendosoChecked Oct 19, 2026
UserTestingChecked Oct 19, 2026
FrontifyChecked Oct 19, 2026
2
Clay4 companies · Checked Oct 15, 202643 confirmed 1 observed3
6sense4 companies · Checked Oct 15, 202640 confirmed 4 observed4
ZoomInfo4 companies · Checked Oct 24, 202640 confirmed 4 observed
SurveyMonkeyChecked Oct 24, 2026
InstapageChecked Oct 8, 2026
SemrushChecked Oct 24, 2026
SendosoChecked Oct 24, 2026
5
Warmly3 companies · Checked Oct 18, 202632 confirmed 1 observed
ConversionChecked Oct 18, 2026
DyspatchChecked Oct 18, 2026
PendoChecked Oct 18, 2026
6
Apollo2 companies · Checked Oct 24, 202627
Common Room1 company · Checked Oct 24, 20261
How usedby counts
A company counts once per tool, at its strongest proof: confirmed (a case study, a named testimonial, a press release or the company's own account), declared (the company told usedby), observed (a vendor logo wall or customers page) or signal (a job post). Counts cover the companies on usedby, never the whole market.
5 companies that sell software were left out, so a vendor is never counted as a user.
Data as of October 24, 2026.
Questions
Which Prospecting data & signals tools do Marketing Tech companies use most?
UserGems leads: 4 of the 19 Marketing Tech companies on usedby that use Prospecting data & signals tools use it. Next: Clay (4), 6sense (4), ZoomInfo (4), and Warmly (3). See UserGems.
How many Marketing Tech companies use Prospecting data & signals tools?
19 Marketing Tech companies on usedby use at least one of 7 Prospecting data & signals tools. It counts the companies usedby tracks.
What proof backs these lines?
Of the 19 companies, each counted at its strongest proof: 8 confirmed, 0 declared, 11 observed and 0 known from a job post.
How does usedby build this ranking?
usedby counts each Marketing Tech company once per tool, from public proof: case studies, press releases, the company's own site or its declaration to usedby, vendor customer pages and job posts. 5 software vendors are left out. Every line shows its proof and the date usedby last checked it.








