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How XBOW uses Clay

ConfirmedVendor case study · Checked Nov 14, 2026
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The use case: how XBOW deploys Clay

XBOW replaced its legacy data provider with an in-house prospecting and enrichment platform built on Clay's CLI and Agent Plugin. Sellers use a natural-language interface, a browser extension, and Slack account scoring to find and enrich contacts and prioritize accounts.

More reported results

Figures published in Clay’s case study. They are not independently measured by usedby.

30%

The workflow has increased the number of relevant, usable contacts available to each rep by 30%, helping sellers reach more of the right people.

100%

The platform has reached 100% rep adoption and is used daily by teammates in marketing, ops, customer success, and product.

90%

The workflow now has 100% adoption and 90% month-over-month retention rate among XBOW's sales reps, with members of marketing and the broader GTM organization using the tool daily.

32 of the 36

In Q3, 32 of the 36 sellers who closed deals used the platform.

In the customer’s words

One of the biggest GTM challenges is the tool sprawl and the constant UI shift. Clay's Agent Plugin helps solve that by providing the infrastructure and CLI interfaces needed to drive broader adoption and impact.
Bruno Chester Leardine, Director of GTM Engineering, XBOW — Source

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More stories

Go straight to the source

Based on Clay’s published case study. We check the public evidence; the results are reported by the vendor.

clay.com
Last checked
Nov 14, 2026
clay.comCaptured Clay case study about XBOWOpen source capture
What the story claims, and what we checked

What we compared with the page.

  • The figure: 5–6%Checked

    Printed word for word on the page, near the name of XBOW.

  • The passage quoted aboveChecked

    Copied word for word from the page, near the name of XBOW.

  • XBOW uses ClayChecked

    Confirmed line.

  • The result itselfNot checked

    We quote it; we did not measure it.

Reps who use the platform have a close-won rate 5–6% higher than those who don't. In Q3, 32 of the 36 sellers who closed deals used the platform.
From the page. clay.com