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How Harmonic uses Clay

As published on clay.com. Checked by usedby on Oct 10, 2026.

What happened

Harmonic's SDR team rebuilt its outbound and inbound workflows in Clay, automating inbound lead enrichment and routing, event-triggered co-investor outreach after funding rounds, no-show follow-ups, and re-engagement of closed-lost deals.

Summary written by usedby from the source page, in English. The figures are those of Clay and Harmonic, not ours.

Automating data enrichment, signal tracking, and lead routing allowed Harmonic to manage more leads without increasing workload, leading to faster response times and improved conversion rates.

From the page. clay.com

We rebuilt our entire SDR workflow on Clay, and it completely transformed how we operate

Darri Atlason, Head of Growth, Harmonic. Source

What the story claims, and what we checked

What we compared with the page.

  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Harmonic.
  • Harmonic uses ClayCheckedConfirmed line.
  • The result itselfNot checkedWe quote it; we did not measure it.

Same company, same tool or same industry.

$20,000+“$20,000+ saved by replacing an existing SaaS tool”Harmonic uses Retool. Another tool at Harmonic83%“83% reduction in research costs”A-LIGN uses Clay. Another customer of Clay200 hours“The qualification work alone saves the sales org over 200 hours a month.”AlertMedia uses Clay. Another customer of Clay