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How Exit Five uses Clay

50%

“enriching 50% of their 27,000 contacts with actionable insights”

As published on clay.com. Checked by usedby on Oct 10, 2026.

What happened

Exit Five, a B2B marketing community, connected Clay to HubSpot to enrich newsletter subscriber records with job titles, company size, revenue and location. They use the enriched data to show sponsors audience segments and to target outreach for regional in-person events.

Summary written by usedby from the source page, in English. The figures are those of Clay and Exit Five, not ours.

Clay added depth to Exit Five's database, enriching 50% of their 27,000 contacts with actionable insights.

From the page. clay.com

Clay gave us the power to understand our audience in ways we couldn't before. Now we can have more confident and targeted conversations with sponsors, and it's making a huge difference

Dan Murphy, COO at Exit Five. Source

What the story claims, and what we checked

What we compared with the page.

  • The figure: 50%CheckedPrinted word for word on the page, near the name of Exit Five.
  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Exit Five.
  • Exit Five uses ClayCheckedConfirmed line.
  • The result itselfNot checkedWe quote it; we did not measure it.

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