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OneSignalusedbyKinsta

How Kinsta uses OneSignal

ConfirmedVendor case study · Checked Nov 14, 2026
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The use case: how Kinsta deploys OneSignal

Kinsta uses OneSignal web push notifications to reach readers right after new tutorials are published, drive website traffic, and bring in leads and customers. It uses segmentation to personalize offers and upsells, and the WordPress plugin to automatically send notifications for new posts.

More reported results

Figures published in OneSignal’s case study. They are not independently measured by usedby.

15 minutes

We had everything up and running in a matter of 15 minutes and in less than 3 months of using OneSignal, it was already our third highest organic traffic source!

90%

But 90% of Kinsta’s traffic uses the Chrome browser.

In the customer’s words

We had everything up and running in a matter of 15 minutes and in less than 3 months of using OneSignal, it was already our third highest organic traffic source!
Brian Jackson, CMO, Kinsta — Source

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Other public relationships recorded on usedby.

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Customers across industries, with public evidence.

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More stories

Go straight to the source

Based on OneSignal’s published case study. We check the public evidence; the results are reported by the vendor.

onesignal.com
Source published
Mar 19, 2019
Last checked
Nov 14, 2026
onesignal.comCaptured OneSignal case study about KinstaOpen source capture
What the story claims, and what we checked

What we compared with the page.

  • The figure: 2.5%Checked

    Printed word for word on the page, near the name of Kinsta.

  • The passage quoted aboveChecked

    Copied word for word from the page, near the name of Kinsta.

  • The publication dateChecked

    Read from the page’s own metadata, never guessed.

  • Kinsta uses OneSignalChecked

    Confirmed line.

  • The result itselfNot checked

    We quote it; we did not measure it.

With OneSignal’s support for UTM parameters, Kinsta found that users arriving from notifications have a higher session duration and lower bounce rate. They also convert into leads and customers, leading to a direct increase in Kinsta’s subscription revenue.
From the page. onesignal.com