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How OnDemandKorea uses OneSignal

ConfirmedVendor case study · Checked Nov 13, 2026
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The use case: how OnDemandKorea deploys OneSignal

ODK, a Korean-content streaming service, moved its email campaigns from SendGrid to OneSignal and added push notifications, in-app messages, and SMS. It uses Data Tags to build audience segments for retention and re-engagement messaging.

In the customer’s words

OneSignal offers a great gateway to send out messages across channels and drive engagement on the channels that resonate most with each user. We are empowered to come up with strategies to increase retention and tailor the experience.
Sowoon Jo, Marketing Lead, OnDemandKorea — Source

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Go straight to the source

Based on OneSignal’s published case study. We check the public evidence; the results are reported by the vendor.

onesignal.com
Source published
Jun 13, 2024
Last checked
Nov 13, 2026
onesignal.comCaptured OneSignal case study about OnDemandKoreaOpen source capture
What the story claims, and what we checked

What we compared with the page.

  • The figure: 12%Checked

    Printed word for word on the page, near the name of OnDemandKorea.

  • The passage quoted aboveChecked

    Copied word for word from the page, near the name of OnDemandKorea.

  • The publication dateChecked

    Read from the page’s own metadata, never guessed.

  • OnDemandKorea uses OneSignalChecked

    Confirmed line.

  • The result itselfNot checked

    We quote it; we did not measure it.

Since implementing OneSignal, ODK has observed significant improvements in user engagement and retention, including a 12% increase in Monthly Active Users (MAU).
From the page. onesignal.com