The use case: how TAG Heuer deploys OneSignal
TAG Heuer uses OneSignal push notifications and in-app messages across its connected watch ecosystem and companion apps. It targets users by behavior and device, unifies user records across apps and devices, and triggers journeys to drive feature adoption, retention and conversion.
More reported results
Figures published in OneSignal’s case study. They are not independently measured by usedby.
resulting in 17% of all signups coming from app notifications, despite the app representing only 5% of the contact base.
TAG Heuer has maintained a low unsubscribe rate of just 0.8% for push notifications
In the customer’s words
The quality of the service is very good, what we’re doing is performing very well, and the platform is easy to use.Other companies using OneSignal
Customers across industries, with public evidence.
BetmateConfirmed
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Bitcoin.comConfirmed
Blue WizardConfirmed
BuenbitConfirmedGo straight to the source
Based on OneSignal’s published case study. We check the public evidence; the results are reported by the vendor.
onesignal.com- Source published
- Aug 1, 2024
- Last checked
- Nov 13, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The figure: 48%Checked
Printed word for word on the page, near the name of TAG Heuer.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of TAG Heuer.
- The publication dateChecked
Read from the page’s own metadata, never guessed.
- TAG Heuer uses OneSignalChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
Implementing targeted notifications led to a conversion rate of 48%, doubling their previous conversion rate.