Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 28 verified enterprise adoptions. More data being indexed continuously.
UsedBy Exclusive Data
Industry Adoption Patterns
See which industries prefer each tool based on real adoption data
Figma by Industry
DevTools & Infrastructure24%
Telecommunications12%
Fintech & Payments12%
Streaming & Content12%
Travel & Hospitality6%
Guru by Industry
Guru is popular in Fintech & Payments with 27% adoption
Fintech & Payments27%
Data & Analytics18%
E-commerce & D2C18%
Gaming & Esports9%
Logistics & Supply Chain9%
Real User Feedback
What Users Say
Testimonials from verified enterprise users
“Figma Make helps us go from concept to prototype in minutes”
Spotify Design
Product Design, Spotify
No testimonials available yet
Figma vs Guru: Your Questions Answered
Figma has higher enterprise adoption with 17 companies using it, compared to 11 for Guru. This suggests stronger market validation for Figma.
While our data doesn't show companies currently using both tools together, they serve different purposes and could potentially complement each other.
Figma is particularly strong in DevTools & Infrastructure (24% of adopters), while Guru dominates in Fintech & Payments (27%). Choose based on your industry's prevailing stack.
For startups, consider: Figma offers flexible pricing, while Guru uses freemium pricing. Both are validated by enterprise use, ensuring scalability as you grow.
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