Indico Data vs Tractable: who uses which
Customers, public proof and the companies that use both.
On usedby, 6 companies use Indico Data and 11 use Tractable. 1 company uses both, including Aviva.Latest check Oct 8, 2026: 17 of 17 public lines checked. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side.
Who uses Indico Data, Tractable, or both
Every company with a public proof for at least one of the two tools.
5
use only Indico Data
1
company uses both
10
use only Tractable
5 companies use only Indico Data, 10 use only Tractable and 1 uses both, out of the 16 companies on usedby that use at least one of them.
Who uses both
Companies with a confirmed or observed line on both tools.
| Company |
|---|
 Aviva |
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
Indico Data
TractablePricing, security and data residency are not checked yet. usedby adds them from each vendor's public pages, with the date of the check.
What customers report
Results as the vendor or the customer published them, with the source and the date.
Questions about Indico Data and Tractable
Which is used more, Indico Data or Tractable?
Tractable has more customers on usedby: 11 against 6 for Indico Data.
Do companies use both Indico Data and Tractable?
Yes. 1 company uses both on usedby, including Aviva.
Who uses Indico Data?
6 companies on usedby, each with the public page that shows it. See who uses Indico Data.
Who uses Tractable?
11 companies on usedby, each with the public page that shows it. See who uses Tractable.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company is named as using both tools when its lines on both are confirmed or observed.