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47%

“successfully increase conversion rates by 47%”

Tal como se publicó en appier.com. Verificado por usedby el 9 oct 2026.

Qué pasó

The Shiseido group's beauty shopping website in Taiwan uses Appier's AiDeal to identify hesitant buyers with machine learning and show them individualized non-discount offers, such as a free exclusive face mask with orders above a set value, to increase conversions.

Resumen escrito por usedby a partir de la página de origen, en inglés. Las cifras son de Appier y de watashi+ by Shiseido Taiwan, no nuestras.

  • 28%“add-to-cart ratios by 28%”
  • 15%“transaction completion rates by 15%”
  • 61%“orders that reached the designated value increased by 61%”
  • 36%“orders completed within 15-30 minutes by 36%”

For the AiDeal solution to hesitant buyers, Shiseido Taiwan Group introduced timely and exclusive promotional coupons to communicate with hesitant buyers individually, allowing watashi+ by shiseido taiwan to successfully increase conversion rates by 47%, add-to-cart ratios by 28%, and transaction completion rates by 15%.

De la página. appier.com

With the recent rising pandemic in Taiwan, physical stores bear the brunt. As the market began fighting a promotional war to attract consumers, Shiseido acknowledged that only a deeper understanding of consumers’ decision-making processes can sustain brand influence. Appier’s AiDeal solution has stimulated faster purchases from hesitant buyers on the beauty website through differentiated offers. It provides customers with new shopping surprises while ensuring channel advantages, allowing new and current members to have better online shopping experiences. In response to future states of the pandemic, we will work with Appier to strengthen our digital marketing to allow customers to easily shop beauty products that are suitable and authentic, without leaving the house.

Rita Chen, Assistant Department Manager, Corporate Marketing Dept, watashi+ by Shiseido Taiwan. Fuente

Appier’s AiDeal solution has stimulated faster purchases from hesitant buyers on the beauty website through differentiated offers.

Rita Chen, Assistant Department Manager, Corporate Marketing Dept, watashi+ by Shiseido Taiwan. Fuente

Lo que dice la historia, y lo que verificamos

Lo que comparamos con la página.

  • La cifra: 47%VerificadoImpresa palabra por palabra en la página, cerca del nombre de watashi+ by Shiseido Taiwan.
  • El pasaje citado arribaVerificadoCopiado palabra por palabra de la página, cerca del nombre de watashi+ by Shiseido Taiwan.
  • watashi+ by Shiseido Taiwan usa AppierVerificadoLínea de nivel Confirmado.
  • El resultado en síNo verificadoLo citamos; no lo medimos.

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