Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 67 verified enterprise adoptions. More data being indexed continuously.
Decision Guide
Which One Should You Choose?
Based on real enterprise adoption patterns
Choose Synthesia if...
- You want the most validated option (45+ enterprises)
- Video content is a priority
Choose Runway if...
- You're in Schools & Universities (27% of users are)
- You want to try before buying (free trial available)
- Video content is a priority
UsedBy Exclusive Data
Industry Adoption Patterns
See which industries prefer each tool based on real adoption data
Synthesia by Industry
Marketing Tech11%
IT Services & System Integration9%
Manufacturing9%
Consumer Goods7%
Telecommunications7%
Runway by Industry
Runway is popular in Schools & Universities with 27% adoption
Schools & Universities27%
Streaming & Content14%
Fashion & Apparel14%
Agency & Studio9%
Sales Tech & CRM5%
1 Companies Use Both
These enterprises have integrated both tools into their stack
Synthesia vs Runway: Your Questions Answered
Synthesia has higher enterprise adoption with 45 companies using it, compared to 22 for Runway. This suggests stronger market validation for Synthesia.
Yes, 1 companies in our database use both Synthesia and Runway in their tech stack. This includes Chime. Using both tools together is a validated enterprise strategy.
Synthesia is particularly strong in Marketing Tech (11% of adopters), while Runway dominates in Schools & Universities (27%). Choose based on your industry's prevailing stack.
For startups, consider: Synthesia offers freemium pricing, while Runway uses freemium pricing with a free trial available. Both are validated by enterprise use, ensuring scalability as you grow.
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