Comment watashi+ by Shiseido Taiwan utilise Appier
47%
“successfully increase conversion rates by 47%”
Tel que publié sur appier.com. Vérifié par usedby le 9 oct. 2026.
Ce qui s’est passé
The Shiseido group's beauty shopping website in Taiwan uses Appier's AiDeal to identify hesitant buyers with machine learning and show them individualized non-discount offers, such as a free exclusive face mask with orders above a set value, to increase conversions.
Résumé rédigé par usedby à partir de la page source, en anglais. Les chiffres sont ceux de Appier et de watashi+ by Shiseido Taiwan, pas les nôtres.
- 28%“add-to-cart ratios by 28%”
- 15%“transaction completion rates by 15%”
- 61%“orders that reached the designated value increased by 61%”
- 36%“orders completed within 15-30 minutes by 36%”
For the AiDeal solution to hesitant buyers, Shiseido Taiwan Group introduced timely and exclusive promotional coupons to communicate with hesitant buyers individually, allowing watashi+ by shiseido taiwan to successfully increase conversion rates by 47%, add-to-cart ratios by 28%, and transaction completion rates by 15%.
With the recent rising pandemic in Taiwan, physical stores bear the brunt. As the market began fighting a promotional war to attract consumers, Shiseido acknowledged that only a deeper understanding of consumers’ decision-making processes can sustain brand influence. Appier’s AiDeal solution has stimulated faster purchases from hesitant buyers on the beauty website through differentiated offers. It provides customers with new shopping surprises while ensuring channel advantages, allowing new and current members to have better online shopping experiences. In response to future states of the pandemic, we will work with Appier to strengthen our digital marketing to allow customers to easily shop beauty products that are suitable and authentic, without leaving the house.
Appier’s AiDeal solution has stimulated faster purchases from hesitant buyers on the beauty website through differentiated offers.
Ce que dit le témoignage, et ce que nous avons vérifié
Ce que nous avons comparé à la page.
- Le chiffre : 47%VérifiéImprimé mot pour mot sur la page, près du nom de watashi+ by Shiseido Taiwan.
- L’extrait cité plus hautVérifiéCopié mot pour mot depuis la page, près du nom de watashi+ by Shiseido Taiwan.
- watashi+ by Shiseido Taiwan utilise AppierVérifiéLigne de niveau Confirmé.
- Le résultat lui-mêmeNon vérifiéNous le citons ; nous ne l’avons pas mesuré.
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