Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 44 verified enterprise adoptions. More data being indexed continuously.
Decision Guide
Which One Should You Choose?
Based on real enterprise adoption patterns
Choose Frase if...
- You want the most validated option (30+ enterprises)
- Content creation is your primary use case
Choose ZoomInfo if...
- You're in Data & Analytics (21% of users are)
- Sales enablement is your focus
UsedBy Exclusive Data
Industry Adoption Patterns
See which industries prefer each tool based on real adoption data
Frase by Industry
Agency & Studio17%
Marketing Tech10%
IT Services & System Integration10%
EdTech & E-learning7%
Legal & Compliance7%
ZoomInfo by Industry
Data & Analytics21%
DevTools & Infrastructure21%
Fintech & Payments7%
HR & Recruiting7%
Sales Tech & CRM7%
Real User Feedback
What Users Say
Testimonials from verified enterprise users
“Our team fixes declining pages the same day we get the Slack alert. Before Frase, we'd find problems in monthly reviews—weeks too late to recover easily.”
Chris F.
Verified G2 Review, Shopify
No testimonials available yet
1 Companies Use Both
These enterprises have integrated both tools into their stack
Frase vs ZoomInfo: Your Questions Answered
Frase has higher enterprise adoption with 30 companies using it, compared to 14 for ZoomInfo. This suggests stronger market validation for Frase.
Yes, 1 companies in our database use both Frase and ZoomInfo in their tech stack. This includes GitLab. Using both tools together is a validated enterprise strategy.
Frase is particularly strong in Agency & Studio (17% of adopters), while ZoomInfo dominates in Data & Analytics (21%). Choose based on your industry's prevailing stack.
For startups, consider: Frase offers freemium pricing, while ZoomInfo uses competitive pricing. Both are validated by enterprise use, ensuring scalability as you grow.
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