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40%

“a 40% reduction in content creation time across ten campaigns within three months”

As published on jasper.ai, April 2026. Checked by usedby on Oct 10, 2026.

What happened

Akbank's digital marketing team uses Jasper to create personalized push notification and SMS marketing campaigns that match the bank's brand voice. They use Jasper Chat to brainstorm full campaigns, brand voice for consistent messaging, and the knowledge base to hold information about banking products.

Summary written by usedby from the source page, in English. The figures are those of Jasper and Akbank, not ours.

  • 3%“a remarkable 3% increase in response rates”

Akbank compared Jasper’s outputs to the previous systems across multiple use cases and found Jasper consistently more efficient. Their dedicated efforts paid off with a remarkable 3% increase in response rates and a 40% reduction in content creation time across ten campaigns within three months.

From the page. jasper.ai

Jasper enables us to accelerate our creative processes and structure ideas more effectively, significantly enhancing our brainstorming capabilities and overall content strategy.

Digital Marketing Team, Akbank. Source

What the story claims, and what we checked

What we compared with the page.

  • The figure: 40%CheckedPrinted word for word on the page, near the name of Akbank.
  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Akbank.
  • The publication dateCheckedRead from the page’s own metadata, never guessed.
  • Akbank uses JasperCheckedConfirmed line.
  • The result itselfNot checkedWe quote it; we did not measure it.

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