The use case: how Crumbl deploys Stripe Payments
Crumbl, a dessert franchise, uses Stripe Payments to process sales across its consumer website, mobile apps, and a B2B ordering site for franchises. It also uses Stripe for in-store payments, franchise onboarding and payouts, and fraud protection.
More reported results
Figures published in Stripe Payments’s case study. They are not independently measured by usedby.
As a result, Crumbl saw a 62% reduction in disputes.
Since enabling Link, Crumbl has increased returning customer conversion by 6%.
It’s always working, which is incredibly important for us—more than 60% of our overall sales flow through Terminal,” said Moseley.
In the customer’s words
Stripe saves us from months of engineering time and massive costs if we were to build these payment solutions ourselves. Instead, we can test a new payment method immediately.Other AI tools used by Crumbl
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Explore Crumbl’s AI stack
Other companies using Stripe Payments
Customers across industries, with public evidence.
AmazonConfirmed
AtlassianConfirmed
ClassyConfirmed
FigmaConfirmed
InstacartConfirmed
KickstarterConfirmedGo straight to the source
Based on Stripe Payments’s published case study. We check the public evidence; the results are reported by the vendor.
stripe.com- Last checked
- Nov 12, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The figure: 300%Checked
Printed word for word on the page, near the name of Crumbl.
- The passage quoted aboveChecked
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- Crumbl uses Stripe PaymentsChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
Together, these optimizations make checkout more reliable for customers and help Crumbl recover revenue that might otherwise be lost. Since implementing Authorization Boost, Crumbl has had a 300% return on investment.