41
AI tools in use at Amazon
Amazon uses 41 AI tools: TruefanAI, D-ID, Runway, and Tavus (Video Generation & Editing), AdCreative, Beautiful, Descript, and Pepper Content (Marketing), CrewAI, Flowise, and Mem0 (LLM Ops & Frameworks), Airtable and ClickUp (Project & Workspace Mgmt), and 28 other tools. 3 are confirmed by a published story, quote or press release; 38 are listed on the vendor's own pages.Latest check Oct 8, 2026: 37 of 41 tools checked, from 68 public sources.
- Industry
- E-commerce & D2C
- Website
- amazon.com
- AI tools in use
- 41Median for the 53 E-commerce & D2C companies on usedby: 1
- Latest check
- October 8, 202637 of 41 tools checked so far
Every AI tool at Amazon
41 lines, each linked to the public page behind it. Open a row to see the dated capture.
| Tool | Team | First public proof | Proof | Source |
|---|---|---|---|---|
Cerebras | LLM Inference | — | cerebras.ai | |
CrewAI | LLM Ops & Frameworks | — | crewai.com | |
TruefanAI | Video Generation & Editing | — | truefan.ai | |
AdCreative | Marketing | — | adcreative.ai | |
Airtable | Project & Workspace Mgmt | — | airtable.com | |
Beautiful | Marketing | — | beautiful.ai | |
Browse AI | Engineering | — | browse.ai | |
Bubble | No-Code & Internal Tools | — | bubble.io | |
ClickUp | Project & Workspace Mgmt | — | clickup.com | |
Cline | AI Code Assistants | — | cline.bot | |
Common Room | Sales Prospecting & Enrichment | On or before Nov 2025 | commonroom.io | |
Credo AI | AI Security & Governance | — | credo.ai | |
D-ID | Video Generation & Editing | — | d-id.com | |
DeepL | General Writing Assistants | — | deepl.com | |
Descript | Marketing | — | descript.com | |
Flowise | LLM Ops & Frameworks | — | flowiseai.com | |
Gamma | Presentations & Slides | — | gamma.app | |
Hex | Data Cloud & Analytics | — | hex.tech | |
Hugging Face | ML Ops & Training | — | huggingface.co | |
Hyperbound | Sales Training & Coaching | — | hyperbound.ai | |
Intercom | Customer Service Automation | On or before Nov 2024 | intercom.com | |
Mem0 | LLM Ops & Frameworks | — | mem0.ai | |
Otter | Meeting Assistants | — | otter.ai | |
Pepper Content | Marketing | — | pepper.inc | |
Photoroom | Marketing | — | photoroom.com | |
Retool | No-Code & Internal Tools | On or before Oct 2024 | retool.com | |
Runway | Video Generation & Editing | — | runway.com | |
Sanas | Customer Service Automation | — | sanas.ai | |
Stable Diffusion | Image Generation & Editing | — | stability.ai | |
Tana | Meeting Assistants | — | outliner.tana.inc | |
Tavus | Video Generation & Editing | — | tavus.io | |
Unstructured | Document & Process Intelligence | — | unstructured.io | |
VEED | Video Generation & Editing | — | veed.io | |
Warp | AI Code Editors | — | warp.dev | |
WellSaid | Voice Generation & Audio | — | wellsaid.io | |
Wispr Flow | Productivity Utilities | — | wisprflow.ai | |
Wondercraft | Voice Generation & Audio | — | wondercraft.ai | |
Workato | Automation & Integration | — | workato.com | |
Yellow.ai | Chatbots & Live Chat | — | yellow.ai | |
You.com | AI Search & Research | — | you.com | |
ZoomInfo | Sales Prospecting & Enrichment | — | zoominfo.com |
“First public proof” is the earliest public page we have dated: a mention (“on or before”), a job post or a start the source states. Our capture dates are not adoption dates.
In Amazon's own words
Published results, each linked to its dated source. We quote, we do not score.
Inference is the moment a model actually does something useful for a customer, and right now, speed and performance are the bottleneck. What we've built with Cerebras solves that: by splitting the inference workload across Trainium and the CS-3, and EFA connecting them, each system does what it's best at. The result is inference that's an order of magnitude faster and higher performance than what's available today.Amazon compared to other E-commerce & D2C companies
Amazon uses 41 AI tools. The median among the 53 E-commerce & D2C companies on usedby is 1. 52 of its 52 peers use fewer.
These counts cover public proof only. A company can use tools that no public page names.
AI tools per company
53 E-commerce & D2C companies on usedby, by number of AI tools
- 37 companies with 1 tool
- 6 companies with 2 tools
- 3 companies with 3 tools
- 1 company with 4 tools
- 1 company with 5 tools
- 1 company with 6 tools
- 1 company with 7 tools
- 3 companies with 8 tools or more
What its peers use that Amazon does not
Questions about AI at Amazon
What AI tools does Amazon use?
Amazon uses 41 AI tools: Cerebras, CrewAI, TruefanAI, AdCreative, Airtable, Beautiful, Browse AI, Bubble, ClickUp, Cline, Common Room, Credo AI, D-ID, DeepL, Descript, Flowise, Gamma, Hex, Hugging Face, Hyperbound, Intercom, Mem0, Otter, Pepper Content, Photoroom, Retool, Runway, Sanas, Stable Diffusion, Tana, Tavus, Unstructured, VEED, Warp, WellSaid, Wispr Flow, Wondercraft, Workato, Yellow.ai, You.com, and ZoomInfo. 3 are confirmed by a published story, quote or press release, and 38 are listed on the vendor's own pages.
Does Amazon use Kustomer?
usedby has not found a public page showing that Amazon uses Kustomer. Kustomer is the most used AI tool among the 53 E-commerce & D2C companies on usedby: 9 of them use it. See who uses Kustomer.
How does Amazon compare to other E-commerce & D2C companies?
Amazon uses 41 AI tools. The median among the 53 E-commerce & D2C companies on usedby is 1, and 52 of its 52 peers use fewer tools. These counts cover public proof only.
How does usedby know which AI tools Amazon uses?
Each tool is linked to a public page that names Amazon: a vendor's customer page, a published case study, a press release or a job post. We save each page with a dated capture and check it again on each run. A tool leaves the list only after three checks in a row that no longer find Amazon, and at least 14 days after it was last seen. A tool with a published case study or quote is never removed automatically.













































