68%
“Henkel experiences a 68% acceleration in consumer research through AI Agent analytics.”
As published on cognigy.com. Captured by usedby on Oct 2, 2026.
What happened
Henkel Consumer Brands runs AI Agents on Cognigy's platform across its brands, countries and messaging channels. The agents act as product advisors and consumer assistants, for example for adhesives, stain removal and hair care, and also provide consumer insights.
Summary written by usedby from the source page, in English. The figures are those of Cognigy and Henkel, not ours.
- 25“Henkel Consumer Brands now operates 25 Agentic AI Agents across 11 countries and 7 channels, serving over 3 million users and handling more than 5 million consumer interactions annually.”
- 3 million“serving over 3 million users and handling more than 5 million consumer interactions annually.”
- 5 million“handling more than 5 million consumer interactions annually.”
- 10“Over 10 Henkel brands are enhanced by these AI Agents, which deliver consistent, multilingual service.”
Henkel Consumer Brands now operates 25 Agentic AI Agents across 11 countries and 7 channels, serving over 3 million users and handling more than 5 million consumer interactions annually.
Cognigy.AI is flexible enough to cover various use cases while providing a common framework for global scaling and governance.
AI Agents are a real success for us. First: we help our beloved consumers. Second: we build a direct relationship with them. Third: we see a positive brand experience.
What the story claims, and what we checked
We compared the story with its live page on Oct 3, 2026.
- The figure: 68%CheckedPrinted word for word on the page, near the name of Henkel.
- The passage quoted aboveCheckedCopied word for word from the page, near the name of Henkel.
- Henkel uses CognigyCheckedConfirmed line. Latest check across sources: Oct 2, 2026.
- The result itselfNot checkedWe quote it; we did not measure it.




