AI in Consumer Goods: what 57 companies use
Which AI tools the Consumer Goods companies on usedby use, area by area, with the public page behind each line.
57
companies with a public AI tool
usedby lists 57 Consumer Goods companies with at least one public AI tool. HighRadius is the most used: 14 of them (25%). Then come Augury (8) and Leena AI (5). They use 3 AI tools on average. Pepsico (17 AI tools) and Coca Cola (16 AI tools) use the most.Latest check Oct 8, 2026: 154 of 171 public lines checked. Shares are of the 57 companies on usedby, not of the whole industry: we list a company when a public page shows its AI tools.
Most used tools
Share of the 57 Consumer Goods companies on usedby that use each tool
HighRadius is the most used AI tool among the 57 Consumer Goods companies on usedby: 14 of them (25%) use it. Augury follows with 8 (14%).
Who uses what
AI tools per area at the 8 Consumer Goods companies with the most tools on usedby. Areas are tool categories: too few lines name the team.
| Company | Operations & Workflow | Engineering & Data | Legal & HR | Support & CX | Creative & Design | Marketing & Content | Meeting & Voice |
|---|---|---|---|---|---|---|---|
 Pepsico | HighRadius, Miro, Kognitos, LlamaIndex, Celonis, and Augury | Credo AI, Traversal, Arize AI, CrewAI, Abnormal AI, and Monte Carlo | HireVue | 0 | HeyGen | Ocoya and Qloo | Murf |
 Coca Cola | Augury and Kore.ai | GitHub copilot and Darktrace | Sirion, Eightfold, and Valence | Blip, Leena AI, and Moveworks | D-ID and Descript | Insider One, Typeface, and Optimove | Nyota |
 Nestlé | Locus, Augury, and HighRadius | Abnormal AI | HireVue, Paradox, and Valence | Leena AI, Blip, and Cognigy | Synthesia | 0 | Murf |
 Unilever | Dataiku, HighRadius, Pigment, Locus, and AppZen | Abnormal AI | 0 | Gupshup | 0 | Pepper Content | 0 |
 Mars | Hyperscience, Zip, Abacus.AI, and Writer | Sonar and Mistral | Phenom | 0 | 0 | DeepL | 0 |
 LG | Kore.ai | Cline, XBOW, and Mixpanel | Spellbook and Luminance | Sprinklr | 0 | 0 | 0 |
 Reckitt | AppZen, HighRadius, and Augury | Retool | 0 | 0 | 0 | Prezent and AdCreative | 0 |
 AB InBev | HighRadius | CrewAI, Snyk, Retool, Sonar, and Cursor | 0 | 0 | 0 | 0 | 0 |
Scroll sideways for more areas.
Coca Cola has AI tools in 7 of these 7 areas. Operations & Workflow holds the most tools at these companies: 25 in total.
Where AI lands
Share of the 57 Consumer Goods companies on usedby with at least one tool in each area.
Operations & Workflow is the most covered area: 29 of the 57 companies (51%). Research & Knowledge is the least covered, with 4 (7%).
Newest changes
New tools across the 57 Consumer Goods companies on usedby, last 90 days.
How to choose AI tools in Consumer Goods
For each of the most used categories, the tool most Consumer Goods companies on usedby use, and the next one. Based on public use, not on our opinion.
AppZen is next, with 2.
TruefanAI is next, with 2.
Kore.ai is next, with 2.
57 Consumer Goods companies on usedby
Each company links to its AI stack and the proof behind each tool.
- Pepsico17 tools
- Coca Cola16 tools
- Nestlé13 tools
- Unilever8 tools
- Mars8 tools
- LG7 tools
- Reckitt6 tools
- AB InBev6 tools
Red Bull5 tools
Danone5 tools
Mondelez International5 tools
Procter & Gamble4 tools
Heineken4 tools
General Mills4 tools
Kraft Heinz4 tools
Pernod Ricard3 tools
Keurig Dr Pepper3 tools
Suntory3 tools
Henkel2 tools
Nespresso2 tools
Hormel2 tools
Ambev2 tools
Barilla2 tools
Carlsberg2 tools
Conagra Brands2 tools
Land O'Lakes2 tools
Mattel2 tools
Serta Simmons Bedding2 tools
Kenvue2 tools
Dyson1 tool
Questions about AI in Consumer Goods
What is the most used AI tool in Consumer Goods?
HighRadius. 14 of the 57 Consumer Goods companies on usedby use it (25%). Augury (8) and Leena AI (5) come next. See who uses HighRadius.
Which Consumer Goods companies use the most AI tools?
On usedby: Pepsico (17 AI tools), Coca Cola (16 AI tools), and Nestlé (13 AI tools).
Which Finance & Accounting AI tool do Consumer Goods companies use?
HighRadius, used by 14 of the 57 Consumer Goods companies on usedby. AppZen is next, with 2.
Which Legal AI tool do Consumer Goods companies use?
Ironclad, used by 3 of the 57 Consumer Goods companies on usedby. Legora is next, with 3.
How does usedby count AI use in Consumer Goods?
Each line comes from a public page that names the company: a vendor's customer page, a published case study, a press release or a job post, saved with a dated capture and checked again on each run. usedby lists a company because such a page exists, so the shares on this page describe the Consumer Goods companies on usedby, not the whole industry.