9.4%
“Since implementing Algolia, Huckberry has seen a 9.4% increase in revenue for customers with a Personalization profile.”
As published on algolia.com. Captured by usedby on Oct 7, 2026.
What happened
Huckberry, a men's wear and outdoor gear retailer, replaced its Elasticsearch-based search with Algolia for site search, browse, brand and category pages. It indexes product, call-out and page data and uses AI Personalization, Dynamic Re-ranking, A/B Testing and Analytics to tailor results to each shopper.
Summary written by usedby from the source page, in English. The figures are those of Algolia and Huckberry, not ours.
The company has seen significantly improved revenue and conversion rates for customers who were matched with products based on AI Personalization, Hepworth says. Since implementing Algolia, Huckberry has seen a 9.4% increase in revenue for customers with a Personalization profile.
We opted for Algolia primarily for its performance, alleviating concerns about scalability.
What the story claims, and what we checked
We compared the story with its live page on Oct 7, 2026.
- The figure: 9.4%CheckedPrinted word for word on the page, near the name of Huckberry.
- The passage quoted aboveCheckedCopied word for word from the page, near the name of Huckberry.
- Huckberry uses AlgoliaCheckedConfirmed line. Latest check across sources: Oct 7, 2026.
- The result itselfNot checkedWe quote it; we did not measure it.




