The use case: how MarketShare deploys H2O.ai
MarketShare uses H2O-3 to run scalable analytics on very large digital log datasets for marketing optimization on behalf of its clients.
In the customer’s words
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Based on H2O.ai’s published case study. We check the public evidence; the results are reported by the vendor.
h2o.ai- Last checked
- Oct 29, 2026
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- MarketShare uses H2O.aiChecked
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Digital log data used for marketing optimization is already in the terabytes and it is increasing rapidly. To develop meaningful analytics for clients the systems used by Marketshare needed scalable tools that would produce accurate results.