The use case: how Pepperfry deploys Pepper Content
Pepperfry works with Pepper on SEO and AI-search visibility, fixing site foundations, rebuilding category pages and tracking citations in AI answers so its furniture pages rank and get cited on buying-intent queries.
More reported results
Figures published in Pepper Content’s case study. They are not independently measured by usedby.
Pepperfry's citation lead over Urban Ladder grew from 2.8x to 4.4x.
the cluster grew its clicks nearly 2.5x in four months.
On their own, they are sized at a further 25–30% traffic uplift.
Agent Atlas tracked 350+ real furniture buying questions across ChatGPT, Gemini, Perplexity and AI Overviews.
In the customer’s words
There are a lot of dashboards I’ve been privy to. They have a lot of information, but very little of it is actionable. That’s where working with the Pepper team has been like a breath of fresh air, because the orientation is almost entirely outcome-oriented.Other companies using Pepper Content
Customers across industries, with public evidence.
AcceldataConfirmedAdani Digital LabsConfirmed
AlgoliaConfirmed
Apollo 24/7Confirmed
RVshareConfirmed
SalesHoodConfirmedGo straight to the source
Based on Pepper Content’s published case study. We check the public evidence; the results are reported by the vendor.
pepper.inc- Last checked
- Oct 27, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The figure: 1.7xChecked
Printed word for word on the page, near the name of Pepperfry.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of Pepperfry.
- Pepperfry uses Pepper ContentChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
Pepperfry gets slightly fewer organic clicks than last year, yet it earns 1.7x the organic revenue. The questions it now wins are long and specific, the kind a buyer asks when they’re close to deciding.