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StrapiwithScrunch

How Strapi uses Scrunch

ConfirmedVendor case study · Checked Oct 8, 2026
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The use case: how Strapi deploys Scrunch

Strapi's marketing team, working with an agency partner, uses Scrunch to track the brand's presence and citations across AI platforms against competitors, prioritize which topics and prompts to target, and audit and improve its website so AI platforms can cite its pages.

More reported results

Figures published in Scrunch’s case study. They are not independently measured by usedby.

31%

They grew Strapi’s brand presence across all configured AI platforms by 31% in fewer than 4 months

In the customer’s words

AI search is a game of figuring out how to prioritize what will have the biggest impact. Scrunch gives us the insights we need to do just that.
Victor Coisne, Vice President of Marketing, Strapi — Source

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Go straight to the source

Based on Scrunch’s published case study. We check the public evidence; the results are reported by the vendor.

scrunch.com
Last checked
Oct 8, 2026
scrunch.comCaptured Scrunch case study about StrapiOpen source capture
What the story claims, and what we checked

What we compared with the page.

  • The figure: 226%Checked

    The figure is on the page; its label is our wording.

  • The passage quoted aboveChecked

    Copied word for word from the page, near the name of Strapi.

  • Strapi uses ScrunchChecked

    Confirmed line.

  • The result itselfNot checked

    We quote it; we did not measure it.

They grew Strapi’s brand presence across all configured AI platforms by 31% in fewer than 4 months—and achieved a 226% lift in citations for non-branded prompts within 12 weeks.
From the page. scrunch.com