The use case: how Tavour deploys Statsig
Tavour used Statsig feature gates to roll out an address autocomplete feature to a small percentage of users and compare metrics against a control group. The experiment revealed higher churn among exposed users, and the team investigated and adjusted the feature before finishing the rollout.
In the customer’s words
New user activation rate increased by double digit percent pointsOther companies using Statsig
Customers across industries, with public evidence.
AncestryConfirmed
Bed bath & beyondConfirmed
BrexConfirmed
CaptionsConfirmed
CiderConfirmed
Equal AIConfirmedGo straight to the source
Based on Statsig’s published case study. We check the public evidence; the results are reported by the vendor.
statsig.com- Last checked
- Nov 13, 2026
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What we compared with the page.
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- Tavour uses StatsigChecked
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Tavour was expecting “Address Auto-Complete” to increase the number of successfully activated users. Instead — they found users exposed to this feature churned out at a higher rate than users in the control group (who didn’t have auto-complete).