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How Zeplin uses Hightouch

As published on hightouch.com. Captured by usedby on Oct 8, 2026.

What happened

Zeplin built a Product Qualified Lead scoring model from product usage data and syncs it into Salesforce on a schedule, automatically creating and assigning leads that meet a threshold. It also uses the synced data to link leads to existing accounts and to send product data to Totango, Mixpanel and Intercom.

Summary written by usedby from the source page, in English. The figures are those of Hightouch and Zeplin, not ours.

To prioritize leads, Zeplin created a Product Qualified Lead scoring model that combined key aspects of a lead's product usage (such as the number of collaborators and projects in Zeplin) to decide their priority. Then, they used Hightouch to sync that model into Salesforce every hour

From the page. hightouch.com, captured Oct 8, 2026

Salesforce wasn’t built for product-led growth companies. The key to finding qualified leads across Zeplin’s millions of users is looking at product usage metrics. Without Hightouch, our account team is running blind.

Andrew Yip, Sales Operations at Zeplin, Zeplin. Source, captured Oct 8, 2026

What the story claims, and what we checked

We compared the story with its live page on Oct 8, 2026.

  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Zeplin.
  • Zeplin uses HightouchCheckedConfirmed line. Latest check across sources: Oct 8, 2026.
  • The result itselfNot checkedWe quote it; we did not measure it.

Same company, same tool or same industry.

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