Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 73 verified enterprise adoptions. More data being indexed continuously.
Decision Guide
Which One Should You Choose?
Based on real enterprise adoption patterns
Choose Synthesia if...
- You want the most validated option (45+ enterprises)
- Video content is a priority
UsedBy Exclusive Data
Industry Adoption Patterns
See which industries prefer each tool based on real adoption data
HeyGen by Industry
Agency & Studio14%
Sales Tech & CRM11%
Manufacturing11%
IT Services & System Integration7%
DevTools & Infrastructure7%
Synthesia by Industry
Marketing Tech11%
IT Services & System Integration9%
Manufacturing9%
Consumer Goods7%
Telecommunications7%
1 Companies Use Both
These enterprises have integrated both tools into their stack
HeyGen vs Synthesia: Your Questions Answered
Synthesia leads in enterprise adoption with 45 companies, versus 28 for HeyGen. This indicates broader market acceptance for Synthesia.
Yes, 1 companies in our database use both HeyGen and Synthesia in their tech stack. This includes Bosch. Using both tools together is a validated enterprise strategy.
HeyGen is particularly strong in Agency & Studio (14% of adopters), while Synthesia dominates in Marketing Tech (11%). Choose based on your industry's prevailing stack.
For startups, consider: HeyGen offers freemium pricing, while Synthesia uses freemium pricing. Both are validated by enterprise use, ensuring scalability as you grow.
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