HubSpot vs Salesforce CRM: who uses which
Customers, public proof and the companies that use both.
On usedby, 77 companies use HubSpot and 7 use Salesforce CRM. 1 company uses both, including Deepgram. HubSpot leads among the Artificial Intelligence companies on usedby that use either tool.Latest check Nov 13, 2026: 82 of 84 public lines checked. Counts include every proof level, job-post signals included. A company on both tools counts at any proof level, and a job post on one side is marked as such.
Who uses HubSpot, Salesforce CRM, or both
Every company with a public proof for at least one of the two tools.
76
listed for HubSpot only
1
company uses both
6
listed for Salesforce CRM only
On usedby, 76 companies are listed for HubSpot only, 6 are listed for Salesforce CRM only and 1 uses both, out of the 83 companies listed for at least one. An absent listing does not prove non-use.
Where it lands
Recently publicly listed customers
Who uses both
Companies with a public line on both tools, at any proof level: the strongest proofs come first, and a job post is marked.
| Company | First public proof, HubSpot | First public proof, Salesforce CRM |
|---|---|---|
Deepgram | On or before Nov 2026 | On or before Nov 2026 |
By industry
Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use HubSpot, Salesforce CRM or both: a share of the companies on usedby, not of the market.
Listed for HubSpot onlyBothListed for Salesforce CRM only
More common with HubSpot
- Artificial Intelligence7 of the 9 Artificial Intelligence companies on usedby that use either tool use HubSpot, 1 of them alongside Salesforce CRM.
- DevTools & Infrastructure8 of the 8 DevTools & Infrastructure companies on usedby that use either tool use HubSpot.
- Marketing Tech8 of the 8 Marketing Tech companies on usedby that use either tool use HubSpot.
Source: every usedby line, from confirmed proofs to job-post signals (the weakest proof level).
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
Vendor facts checked: HubSpot, 5 of 6; Salesforce CRM, 0 of 6. Missing facts remain unverified, not absent features.
HubSpot
Salesforce CRMWhat customers report
Results as the vendor or the customer published them, with the source and the date.
HubSpot

net revenue from email exceeds £1m
Casio
Vendor case study, hubspot.com, captured Nov 11, 2026

This streamlined content strategy has led to a 60% increase in conversions.
Kelly Services
Vendor case study, hubspot.com, captured Nov 5, 2026
Salesforce CRM
No reviewed story for Salesforce CRM yet.
Questions about HubSpot and Salesforce CRM
Which is used more, HubSpot or Salesforce CRM?
HubSpot has more customers on usedby: 77 against 7 for Salesforce CRM.
Do companies use both HubSpot and Salesforce CRM?
Yes. 1 company uses both on usedby, including Deepgram.
Who uses HubSpot?
77 companies on usedby, each with the public page that shows it. See who uses HubSpot.
Who uses Salesforce CRM?
7 companies on usedby, each with the public page that shows it. See who uses Salesforce CRM.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of four proof levels: confirmed, declared by the company itself, observed or signal (a job post, the weakest). A company counts as using both tools when it has a line on each, at any level; the list shows the strongest proofs first and marks job posts.


