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UsedBy.ai
2026 Comparison

Clay vs HubSpot

Data-driven comparison based on 30+ enterprise adoption patterns

Higher Adoption
Clay

Clay

by Clay

16
Companies
Sales Prospecting & Enrichment
Category
HubSpot

HubSpot

14
Companies
Sales Prospecting & Enrichment
Category
Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 30 verified enterprise adoptions. More data being indexed continuously.

Feature & Adoption Comparison

MetricClayHubSpot
Enterprise Adoption
16 companies14 companies
Category
Sales Prospecting & EnrichmentSales Prospecting & Enrichment
Pricing Model
FREEMIUMContact Sales
Free Trial
Website
Visit Visit
Decision Guide

Which One Should You Choose?

Based on real enterprise adoption patterns

Clay

Choose Clay if...

  • You're in Marketing Tech (25% of users are)
  • Sales enablement is your focus
Try Clay
HubSpot

Choose HubSpot if...

  • Sales enablement is your focus
Try HubSpot
UsedBy Exclusive Data

Industry Adoption Patterns

See which industries prefer each tool based on real adoption data

Clay

Clay by Industry

Clay is popular in Marketing Tech with 25% adoption

Marketing Tech25%
Cybersecurity19%
DevTools & Infrastructure13%
Artificial Intelligence13%
Sales Tech & CRM6%
HubSpot

HubSpot by Industry

Marketing Tech14%
Logistics & Supply Chain14%
Sports & Fitness14%
Media & Publishing7%
HR & Recruiting7%
Real User Feedback

What Users Say

Testimonials from verified enterprise users

Clay
Clay

No testimonials available yet

HubSpot
HubSpot
HubSpot helps us scale our marketing and sales operations with AI-powered automation
Reddit

Reddit Growth

Growth Team, Reddit

Clay vs HubSpot: Your Questions Answered

Clay has higher enterprise adoption with 16 companies using it, compared to 14 for HubSpot. This suggests stronger market validation for Clay.
While our data doesn't show companies currently using both tools together, they serve similar purposes and could potentially complement each other.
Clay is particularly strong in Marketing Tech (25% of adopters), while HubSpot dominates in Marketing Tech (14%). Choose based on your industry's prevailing stack.
For startups, consider: Clay offers freemium pricing, while HubSpot uses competitive pricing. Both are validated by enterprise use, ensuring scalability as you grow.

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