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UsedBy.ai
2026 Comparison

HubSpot vs ZoomInfo

Data-driven comparison based on 28+ enterprise adoption patterns

HubSpot

HubSpot

14
Companies
Sales Prospecting & Enrichment
Category
ZoomInfo

ZoomInfo

14
Companies
Sales Prospecting & Enrichment
Category
Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 28 verified enterprise adoptions. More data being indexed continuously.

Feature & Adoption Comparison

MetricHubSpotZoomInfo
Enterprise Adoption
14 companies14 companies
Category
Sales Prospecting & EnrichmentSales Prospecting & Enrichment
Pricing Model
Contact SalesContact Sales
Free Trial
Website
Visit Visit
Decision Guide

Which One Should You Choose?

Based on real enterprise adoption patterns

HubSpot

Choose HubSpot if...

  • Sales enablement is your focus
Try HubSpot
ZoomInfo

Choose ZoomInfo if...

  • You're in Data & Analytics (21% of users are)
  • Sales enablement is your focus
Try ZoomInfo
UsedBy Exclusive Data

Industry Adoption Patterns

See which industries prefer each tool based on real adoption data

HubSpot

HubSpot by Industry

Marketing Tech14%
Logistics & Supply Chain14%
Sports & Fitness14%
Media & Publishing7%
HR & Recruiting7%
ZoomInfo

ZoomInfo by Industry

Data & Analytics21%
DevTools & Infrastructure21%
Fintech & Payments7%
HR & Recruiting7%
Sales Tech & CRM7%
Real User Feedback

What Users Say

Testimonials from verified enterprise users

HubSpot
HubSpot
HubSpot helps us scale our marketing and sales operations with AI-powered automation
Reddit

Reddit Growth

Growth Team, Reddit

ZoomInfo
ZoomInfo

No testimonials available yet

HubSpot vs ZoomInfo: Your Questions Answered

Both tools have similar adoption levels, with HubSpot at 14 companies and ZoomInfo at 14 companies.
While our data doesn't show companies currently using both tools together, they serve similar purposes and could potentially complement each other.
HubSpot is particularly strong in Marketing Tech (14% of adopters), while ZoomInfo dominates in Data & Analytics (21%). Choose based on your industry's prevailing stack.
For startups, consider: HubSpot offers flexible pricing, while ZoomInfo uses competitive pricing. Both are validated by enterprise use, ensuring scalability as you grow.

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