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How Apartment List uses Profound

ConfirmedVendor case study · Checked Oct 8, 2026
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The use case: how Apartment List deploys Profound

Apartment List uses Profound's AEO analytics to see which sources AI answer engines cite, track its visibility against competitors, and guide weekly content and technical site optimizations. The goal is to appear in LLM answers to renter questions about housing.

More reported results

Figures published in Profound’s case study. They are not independently measured by usedby.

2 weeks

2 weeks to see initial results

3 months

Comprehensive AEO strategy developed in 3 months

In the customer’s words

We want Apartment List to be the source providing helpful information when people ask ChatGPT about renting. In Profound, we found a partner whose expertise enables us to validate and scale the content that achieves this.
Megann Sept, Director of Marketing, Brand, and Innovation, Apartment List — Source

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Go straight to the source

Based on Profound’s published case study. We check the public evidence; the results are reported by the vendor.

tryprofound.com
Last checked
Oct 8, 2026
tryprofound.comCaptured Profound case study about Apartment ListOpen source capture
What the story claims, and what we checked

What we compared with the page.

  • The figure: 2xChecked

    The figure is on the page; its label is our wording.

  • The passage quoted aboveChecked

    Copied word for word from the page, near the name of Apartment List.

  • Apartment List uses ProfoundChecked

    Confirmed line.

  • The result itselfNot checked

    We quote it; we did not measure it.

Using Profound’s AEO analytics platform, Apartment List built a structured framework to measure AI visibility and guide weekly content optimizations. This AI performance intelligence empowers the team to execute its AEO strategy at scale.
From the page. tryprofound.com