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Who uses Profound?

Tracks and improves how brands appear in ChatGPT, Perplexity, Gemini and other AI answer engines. tryprofound.com

39

companies use Profound

21 confirmed 18 observed

39 companies use Profound. 10% are in Fintech & Payments. Confirmed or observed customers include Walmart, Intuit, and Linkedin. 21 of them are confirmed by a published case study, quote or press release.Latest check Oct 8, 2026: 39 of 39 companies checked, from 21 public sources.

Customers by proof
21 confirmed, 18 observed
Top industry
Fintech & Payments, 10% of customers
Security
SOC 2 Type IISource: tryprofound.com, checked Oct 8, 2026
Pricing
Trial: Free; Enterprise: contact salesSource: tryprofound.com, checked Oct 8, 2026
Most similar
Surfer, 1 shared customer

What Profound does

Profound is an AI search visibility platform for marketing teams. It measures how AI answer engines cite a brand, reveals what people ask those engines, and uses AI agents to create, optimize and publish content that improves visibility. It also tracks AI bot traffic and product visibility in ChatGPT Shopping.

Written by usedby from tryprofound.com.

Main features

  • Answer Engine Insights on AI citations
  • Prompt Volumes on what users ask AI
  • AI Marketer agent for content creation
  • Agent Analytics for AI bot traffic
  • FactCheck agent for brand misinformation
  • SKU-level ChatGPT Shopping tracking

Common uses

  • Answer engine optimization (AEO/GEO)
  • AI-ready content production
  • Correcting brand misinformation in AI answers
  • Monitoring AI-driven traffic

39 companies use Profound

Every company below links to the public page that shows it uses Profound. Open a row to see the dated capture.

Customers over time: appears once we have six months of archived captures.

CompanyIndustryProof
WalmartRetail
IntuitFintech & Payments
LinkedinHR & Recruiting
ZoomTelecommunications
MongoDBData & Analytics
ComcastTelecommunications
DocusignIT Services & System Integration
Estée LauderBeauty & Cosmetics
FigmaDevTools & Infrastructure
RBCBanking & Mortgages
Showing 10 of 39.

By industry

10% of Profound's customers are in Fintech & Payments.

Fintech & Payments4
DevTools & Infrastructure3
Data & Analytics2
Telecommunications2
Banking & Mortgages1
Other27

Is Profound right for your company?

See what companies in your industry use, from the companies we track. Pick your industry.

Of the 131 Fintech & Payments companies on usedby, 4 are listed as Profound customers. 6 use only another SEO & Content Strategy tool.

  • Profound only, 2%
  • Profound and another tool in SEO & Content Strategy, 1%
  • Another tool in SEO & Content Strategy only, 5%
  • No SEO & Content Strategy tool we can see, 92%
Including Intuit, Stripe, Plaid, Ramp.

These are companies usedby tracks because a public page names them, often Profound's own customer page. It is not a market share. A company counts once, whatever the number of tools it uses.

What customers report

Results as published by Profound and its customers. Each one links to its dated source. We quote, we do not score.

3xVisibility increase in ChatGPT in one week (9% to 26%)

Airbyte
Vendor case studyCaptured Oct 8, 2026

2 hoursTime to set up full visibility across all core

Statsig
Vendor case studyCaptured Oct 8, 2026

45%Brand visibility for core topics (up from approximately 30%)

OpusClip
Vendor case studyCaptured Oct 8, 2026

3xAI-attributed revenue share

Omnilux
Vendor case studyCaptured Oct 8, 2026

34%Increase in revenue as AEO attracts new clients

Jordan Digital Marketing
Vendor case studyCaptured Oct 8, 2026

7xHigher signup rate from AI-referred visitors

Alchemy
Vendor case studyCaptured Oct 8, 2026

~50%Aggregate AI visibility across key topics

Kiteworks
Vendor case studyCaptured Oct 8, 2026

100+ hoursHours saved running 40+ Profound Agents in less

WHOOP
Vendor case studyCaptured Oct 8, 2026
Profound has given us actionable insights on how our brand is performing for GEO. It's exciting to see our visibility going up and which citations are affecting the score. Using Profound, I can start to get a good idea of how and what to do to improve our GEO.
Jay Douglas, Marketing Director at 1840 & Company, 1840 & Company. Source, Captured Oct 8, 2026
Airbyte was among the early adopters of the Profound platform. We wanted to better understand our brand visibility across AI platforms and track some of the key metrics. Profound delivered exactly what we needed.
Tanmay Sarkar, Digital Marketing Manager at Airbyte, Airbyte. Source, Captured Oct 8, 2026

Before you buy Profound

What Profound publishes on the points buyers check first, each with its source and check date.

SecuritySOC 2 Type IItryprofound.com, checked Oct 8, 2026
Free trialFree trial or free plan available.tryprofound.com, checked Oct 8, 2026
IntegrationsGoogle Analytics, Vercel, Akamai, Cloudflare, Fastly, Netlify, Wordpress, Slack, Notion, Google Search Console, Adobe Analytics, Webflowtryprofound.com, checked Oct 8, 2026
PricingTrial: Free; Enterprise: contact salestryprofound.com, checked Oct 8, 2026

Questions to ask in your demo

  1. Which of your customers look like us, by industry and size?
  2. What does a pilot cost, and what decides the move to a full contract?
  3. Where is our data stored, who can access it, and is it used to train models?
  4. How does Profound work with the tools we already use?

Profound alternatives

Tools compared with Profound most often, with the customers they share.

ToolCustomersShared with ProfoundCompare
Surfer53 customers, 1 shared531Profound vs Surfer
AirOps41 customers, 2 shared412Profound vs AirOps
Peec AI25 customers, 0 shared250Profound vs Peec AI
Frase21 customers, 0 shared210Profound vs Frase
Scrunch20 customers, 0 shared200Profound vs Scrunch

Questions about Profound

Who uses Profound?

39 companies use Profound, including Walmart, Intuit, and Linkedin.

Which industries use Profound?

The industries with the most Profound customers are Fintech & Payments (4), DevTools & Infrastructure (3), and Data & Analytics (2).

What are the alternatives to Profound?

The tools compared with Profound most often are Surfer (53 customers, 1 shared), AirOps (41 customers, 2 shared), Peec AI (25 customers, 0 shared), and Frase (21 customers, 0 shared). See all Profound alternatives.

How does usedby know who uses Profound?

Each company is linked to a public page that names it: Profound's customer page, a published case study, a press release or a job post. We save each page with a dated capture and check it again on each run. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.

What do confirmed, observed and signal mean?

Confirmed (21): a case study, a named quote or a press release. Observed (18): Profound shows the company on its own pages, for example a logo wall. Signal (0): a job post shows the company’s employees use Profound, the weakest proof. Every level counts as a customer, and each line shows its level.

How current is this list?

The most recent check was on October 8, 2026, and 39 of 39 companies on this list have been checked so far. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.

Changes and sources

New customers

No new customer yet. Tracking of Profound started on October 8, 2026. New customers appear after two complete checks of its pages.

Where this data comes from

Customer page tryprofound.com/customersCaptured Oct 8, 2026
21 case studies, quotes and press releasesLatest capture Oct 8, 2026