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Who uses Surfer?

Optimize content for Google & AI chats. Rank higher, faster. surferseo.com

53

companies use Surfer

19 confirmed 34 observed

53 companies use Surfer. 11% are in Marketing Tech. Confirmed or observed customers include L'Oréal, TikTok, and Allianz. 19 of them are confirmed by a published case study, quote or press release.Latest check Oct 2, 2026: 50 of 53 companies checked, from 3 public sources.

Customers by proof
19 confirmed, 34 observed
Top industry
Marketing Tech, 11% of customers
Most similar
Profound, 1 shared customer

What Surfer does

Surfer is an AI-powered SEO content optimization platform that helps users boost visibility in Google and AI chats by identifying content gaps and generating ready-to-rank content.

Written by usedby from surferseo.com.

53 companies use Surfer

Every company below links to the public page that shows it uses Surfer. Open a row to see the dated capture.

Customers over time: appears once we have six months of archived captures.

CompanyIndustryProof
L'OréalBeauty & Cosmetics
TikTokStreaming & Content
AllianzInsurance & InsurTech
DHLLogistics & Supply Chain
FedExLogistics & Supply Chain
IntuitFintech & Payments
IndeedHR & Recruiting
MailchimpMarketing Tech
ShopifyE-commerce & D2C
SquareFintech & Payments
Showing 10 of 53.

By industry

11% of Surfer's customers are in Marketing Tech.

Marketing Tech6
DevTools & Infrastructure4
Fintech & Payments4
HR & Recruiting3
Logistics & Supply Chain3
Other33

Is Surfer right for your company?

See what companies in your industry use, from the companies we track. Pick your industry.

Of the 127 Marketing Tech companies on usedby, 6 are listed as Surfer customers. 8 use only another SEO & Content Strategy tool.

  • Surfer only, 5%
  • Surfer and another tool in SEO & Content Strategy, 0%
  • Another tool in SEO & Content Strategy only, 6%
  • No SEO & Content Strategy tool we can see, 89%

These are companies usedby tracks because a public page names them, often Surfer's own customer page. It is not a market share. A company counts once, whatever the number of tools it uses.

What customers report

Results as published by Surfer and its customers. Each one links to its dated source. We quote, we do not score.

We use Surfer for multiple languages and markets across South East Asia… distributed teams adhere to the same SEO workflow… making sure our old content stays fresh, while new pages move into range fast.
Phil Anderson, iPrice Group. Source, Captured Oct 2, 2026
Surfer has quickly become essential in our SEO workflow at ClickUp — a key addition to any SEO team's toolbox.
Jeremy Galante, SEO Director, ClickUp. Source, Captured Oct 2, 2026

Before you buy Surfer

What Surfer publishes on the points buyers check first, each with its source and check date.

Data processing termsA data processing agreement is available.surferseo.com, checked Oct 4, 2026
IntegrationsKeyword Surfer, Contentful, ChatGPT, Jasper, Zapier, Google Docs, WordPresssurferseo.com, checked Oct 4, 2026

Questions to ask in your demo

  1. Which of your customers look like us, by industry and size?
  2. What does a pilot cost, and what decides the move to a full contract?
  3. Where is our data stored, who can access it, and is it used to train models?
  4. How does Surfer work with the tools we already use?

Surfer alternatives

Tools compared with Surfer most often, with the customers they share.

ToolCustomersShared with SurferCompare
Profound39 customers, 1 shared391Surfer vs Profound
AirOps41 customers, 0 shared410Surfer vs AirOps
Peec AI25 customers, 1 shared251Surfer vs Peec AI
Frase21 customers, 0 shared210Surfer vs Frase
Scrunch20 customers, 0 shared200Surfer vs Scrunch

Questions about Surfer

Who uses Surfer?

53 companies use Surfer, including L'Oréal, TikTok, and Allianz.

Which industries use Surfer?

The industries with the most Surfer customers are Marketing Tech (6), DevTools & Infrastructure (4), and Fintech & Payments (4).

What are the alternatives to Surfer?

The tools compared with Surfer most often are Profound (39 customers, 1 shared), AirOps (41 customers, 0 shared), Peec AI (25 customers, 1 shared), and Frase (21 customers, 0 shared). See all Surfer alternatives.

How does usedby know who uses Surfer?

Each company is linked to a public page that names it: Surfer's customer page, a published case study, a press release or a job post. We save each page with a dated capture and check it again on each run. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.

What do confirmed, observed and signal mean?

Confirmed (19): a case study, a named quote or a press release. Observed (34): Surfer shows the company on its own pages, for example a logo wall. Signal (0): a job post shows the company’s employees use Surfer, the weakest proof. Every level counts as a customer, and each line shows its level.

How current is this list?

The most recent check was on October 2, 2026, and 50 of 53 companies on this list have been checked so far. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.

Changes and sources

New customers

No new customer yet. Tracking of Surfer started on October 2, 2026. New customers appear after two complete checks of its pages.

Where this data comes from

Customer page surferseo.com/category/case-studiesCaptured Oct 2, 2026
2 case studies, quotes and press releasesLatest capture Oct 2, 2026