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How Campari Group uses Celonis

ConfirmedVendor case study · Checked Oct 30, 2026
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The use case: how Campari Group deploys Celonis

Campari Group uses Celonis across all markets to get end-to-end visibility into customer, vendor and materials lifecycles, analyzing entire process flows rather than isolated pieces of processes.

In the customer’s words

We don’t analyze just pieces of processes. Every time we analyze something through Celonis we analyze the entire end-to-end process flow.
Laura Buseghin, Process Optimization & Automation Director, Campari Group — Source
One of the benefits of working with Celonis is the partner ecosystem that they bring with them. Rollio is a perfect example of a partner that is developing, together with Celonis, an innovative solution that will benefit us as customers. Every minute we free up for our Camparistas can be the key minute where they have the great idea that will help us to increase our value, to grow faster, or to delight our customers.
Laura Buseghin, Process Optimization & Automation Director, Campari Group — Source, captured Oct 24, 2026

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Go straight to the source

Based on Celonis’s published case study. We check the public evidence; the results are reported by the vendor.

celonis.com
Last checked
Oct 30, 2026
celonis.comCaptured Celonis case study about Campari GroupOpen source capture
What the story claims, and what we checked

What we compared with the page.

  • The figure: $5 millionChecked

    Printed word for word on the page, near the name of Campari Group.

  • The passage quoted aboveChecked

    Copied word for word from the page, near the name of Campari Group.

  • Campari Group uses CelonisChecked

    Confirmed line.

  • The result itselfNot checked

    We quote it; we did not measure it.

Read how Campari Group realized $5 million in value by using Celonis across all markets for end-to-end visibility into customer, vendor and materials lifecycles.
From the page. celonis.com