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How Demandbase uses Qualified

3.4x

“3.4x increase in meeting booking rate, year over year”

As published on qualified.com. Captured by usedby on Oct 8, 2026.

What happened

Demandbase uses Piper the AI SDR Agent to recognize visiting accounts on its website in real time, route high-intent accounts to live conversations, and cover accounts that have no dedicated SDR. It also runs Piper Email campaigns, starting with follow-up on abandoned meeting bookings and expanding to other journey stages and regions.

Summary written by usedby from the source page, in English. The figures are those of Qualified and Demandbase, not ours.

  • $10M+“$10M+ in pipeline influenced by Qualified programs in the last year”
  • ~400“~400 meetings booked within Tier 1 and Tier 3 target accounts”
  • 2.6% to 8.8%“Qualified meeting rate grew from 2.6% to 8.8%”
  • 15%“15% increase in conversions from Piper Email's abandoned-meeting follow-up program”

Since hiring Piper the AI SDR Agent, Demandbase has transformed both sides of its inbound motion:

From the page. qualified.com, captured Oct 8, 2026

Our Abandoned Meeting Follow-up Program has driven a 15% increase in conversions from buyers who might not have booked a meeting.

Rachel Truair, CMO, Demandbase. Source, captured Oct 8, 2026

What the story claims, and what we checked

We compared the story with its live page on Oct 8, 2026.

  • The figure: 3.4xCheckedPrinted word for word on the page, near the name of Demandbase.
  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Demandbase.
  • Demandbase uses QualifiedCheckedConfirmed line. Latest check across sources: Oct 8, 2026.
  • The result itselfNot checkedWe quote it; we did not measure it.

Same company, same tool or same industry.

24%“+24% MQL → closed-won deals”8x8 uses Qualified. Another customer of Qualified15X“15X YoY growth in pipeline generated”Emplifi uses Qualified. Another customer of Qualified40 roles“The North American go-to-market team has used it across more than 40 roles”Yotpo uses Alex. Same industry: Marketing Tech