The use case: how Jersey Mike's deploys Amplitude
Jersey Mike's sends customer data from its point of sale, mobile app, ad networks and email provider through Twilio Segment into Amplitude, where it builds customer cohorts and custom dashboards for product analytics. The insights feed personalized marketing campaigns in Iterable to improve the mobile app experience and increase app orders.
More reported results
Figures published in Amplitude’s case study. They are not independently measured by usedby.
2x app orders
83% lift in monthly active app users
In the customer’s words
Twilio Segment is the source of truth for our data. All of our data goes into Twilio Segment, and then we send our data to Amplitude and Iterable to create a seamless experience and send personalized, relevant messages across channels.Other companies using Amplitude
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Based on Amplitude’s published case study. We check the public evidence; the results are reported by the vendor.
amplitude.com- Last checked
- Nov 12, 2026
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- The figure: 80%Checked
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- Jersey Mike's uses AmplitudeChecked
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Jersey Mike’s implemented Twilio Segment and now have access to its app metrics for better analytics. They have since easily hooked up Amplitude and Iterable to send out personalized marketing campaigns based on the data running through Twilio Segment.